CuriosityStream appoints John Higgins as VP of content partnerships

Published 06/11/2025, 19:06
CuriosityStream appoints John Higgins as VP of content partnerships

SILVER SPRING, Md. - CuriosityStream Inc. (NASDAQ:CURI) announced Thursday the appointment of John Higgins as Vice President of Content Partnerships, focusing on expanding the company’s licensing relationships with technology and AI developer partners. The company’s stock, currently trading at $3.89, has delivered an impressive 185.97% return year-to-date according to InvestingPro data, reflecting investor optimism about its AI content licensing initiatives.

Higgins, who joined CuriosityStream in 2021 following the acquisition of Now You Know Media, Inc., will report directly to President and CEO Clint Stinchcomb. In his expanded role, he will focus on deepening relationships with hyperscalers and AI developers seeking video content for their platforms.

"John has been a driving force in helping CuriosityStream engage with a new class of partners," said Stinchcomb in a press release statement. "He has done an outstanding job advancing our AI licensing initiatives."

During his tenure at CuriosityStream, Higgins launched the Curiosity Audio Network featuring nine original podcasts developed with iHeartMedia, and led the development of Curiosity University and Catholic Stream, two subscription video services.

The factual entertainment company indicated that its AI content licensing division has emerged as a high-growth engine, converting its library into datasets for technology companies. This complements CuriosityStream’s global subscription services, which deliver nonfiction programming to viewers worldwide.

CuriosityStream’s content library includes nearly two million hours of premium video that the company describes as ethically sourced and data enriched.

The company operates multiple platforms including its flagship SVOD service available in more than 175 countries, Curiosity Channel for linear television, and several free ad-supported channels.

In other recent news, CuriosityStream Inc. has secured multiple licensing agreements with various platforms, including Netflix for two original series, "Titans: The Rise of Hollywood" and "Titans: The Rise of Wall Street." The company has also partnered with Canela Media for the U.S. Hispanic and Latin American markets, AMC Southern Europe, Foxtel Australia, Quintus Studios, and broadcasters in Taiwan. In addition to these developments, CuriosityStream announced the pricing of a secondary offering of 7 million shares of common stock at $3.50 per share, although the company itself will not receive any proceeds from this transaction.

Furthermore, CuriosityStream has expanded its reach through a new distribution deal with DIRECTV, launching both a subscription-based service and a free ad-supported channel on DIRECTV’s platform. On the analyst front, Needham has raised its price target for CuriosityStream to $6.00, maintaining a Buy rating due to anticipated growth in large language model content licensing. This revision includes performance incentives tied to quarterly revenue growth exceeding 40% year-over-year. These developments indicate CuriosityStream’s strategic efforts to enhance its market presence and content distribution.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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