Oppenheimer maintains Roblox stock rating at Outperform amid Epic Games changes

Published 19/09/2025, 11:40
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Investing.com - Oppenheimer has reiterated an Outperform rating for Roblox Corp. (NYSE:RBLX) with a price target of $158.00. The gaming giant, now valued at $94 billion, has seen its stock surge over 133% in the past six months, though InvestingPro analysis suggests the stock is currently trading above its Fair Value.

The reaffirmation comes after Epic Games announced significant changes to Fortnite’s in-game economy on Wednesday. These changes include allowing creators to sell items within their own islands starting in December and introducing sponsored advertisements in the Discovery section beginning in November.

Epic Games will also offer more favorable payout ratios for in-game purchases and sponsored advertisements through the end of 2026, according to Oppenheimer’s research note.

Oppenheimer believes these changes were "forced" due to declining user engagement on Fortnite and are unlikely to pose an increased competitive threat to Roblox. The firm notes that Fortnite Creative (UEFN) lags years behind Roblox in providing developers with infrastructure and tools necessary for a robust user-generated content economy.

The investment firm expects UEFN to continue losing both developers and players to Roblox’s platform in the future.

In other recent news, Roblox Corp announced the departure of its Chief Product Officer, Manuel Bronstein, who will be stepping down at the end of September. This transition follows his decision to pursue personal interests and entrepreneurial opportunities, with the company having entered into a Separation and Transition Agreement with him. Meanwhile, Roblox’s annual developer conference has been a focal point for several analyst firms. BMO Capital reiterated its Outperform rating, highlighting the first increase in developer revenue share in eight years as a significant development.

Piper Sandler also maintained its Overweight rating, emphasizing the introduction of Roblox’s new Moments short-form video discovery tool. Oppenheimer echoed a positive sentiment with an Outperform rating, noting long-term growth opportunities in interactive entertainment and advertising. Additionally, BofA Securities raised its price target for Roblox to $171, citing the increase in the company’s DevEx rate to approximately 23.4%. These recent developments offer insights into the company’s evolving strategies and market positioning.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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