RBC Capital cuts Puma SE price target to EUR25 from EUR26

Published 06/05/2025, 13:18
RBC Capital cuts Puma SE price target to EUR25 from EUR26

On Tuesday, RBC Capital Markets adjusted its price target for Puma SE (PUM:GR) (OTC: PMMAF (OTC:PMMAF)), reducing it to €25.00 from the previous €26.00, while retaining a Sector Perform rating on the stock. The revision comes as Puma SE faces several challenges, including the potential for additional revenue and earnings revisions in the second half of 2025, and the impending arrival of a new CEO, Arthur Hoeld, slated to join on July 1, 2025. According to InvestingPro data, the stock appears significantly undervalued at current levels, trading at a P/E ratio of 12.3x with a healthy gross profit margin of 47.4%.

The firm’s analyst expressed concerns over the sportswear company’s recent guidance for the first quarter of 2025, noting the narrow margin for error in meeting the already lowered expectations. With the looming threat of US tariffs and the transition in leadership, there is a risk that Puma may withdraw its full-year 2025 guidance as early as when the first-quarter results are released. InvestingPro analysis reveals that while the company maintains strong liquidity with a current ratio of 1.5x, two analysts have recently revised their earnings expectations downward for the upcoming period.

RBC Capital anticipates the possibility of further cuts to consensus expectations for Puma’s revenue and earnings in the latter half of 2025, which are currently considered to be too optimistic. The analyst highlighted the need for more clarity regarding Puma’s strategic direction, which is expected to take several quarters to materialize.

Reflecting these concerns, RBC Capital has revised its estimates, cutting projections by 9% for the full year 2025 and by 5% for the full year 2026. The Sector Perform rating suggests that the analyst views Puma’s stock as likely to perform in line with the average returns of the sector over the next twelve months.

In other recent news, Puma SE has been the focus of several significant analyst updates. Berenberg initiated coverage on Puma with a Buy rating, setting a price target of €40.00. The firm noted Puma’s low enterprise value to sales ratio and highlighted the company’s strengths, including its positioning in key performance sports and strong balance sheet. In contrast, UBS downgraded Puma from Neutral to Sell, reducing the price target to €19.50. UBS cited structural challenges and a need for strategic overhaul as reasons for the downgrade, alongside a predicted modest revenue growth and margin concerns. BNP Paribas (OTC:BNPQY) Exane also downgraded Puma to Neutral, setting a price target of €25.00. This change was due to concerns over Puma’s near-term financial outlook and potential profit declines. These recent developments reflect varied analyst opinions on Puma’s future performance amid current market challenges.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

Latest comments

Risk Disclosure: Trading in financial instruments and/or cryptocurrencies involves high risks including the risk of losing some, or all, of your investment amount, and may not be suitable for all investors. Prices of cryptocurrencies are extremely volatile and may be affected by external factors such as financial, regulatory or political events. Trading on margin increases the financial risks.
Before deciding to trade in financial instrument or cryptocurrencies you should be fully informed of the risks and costs associated with trading the financial markets, carefully consider your investment objectives, level of experience, and risk appetite, and seek professional advice where needed.
Fusion Media would like to remind you that the data contained in this website is not necessarily real-time nor accurate. The data and prices on the website are not necessarily provided by any market or exchange, but may be provided by market makers, and so prices may not be accurate and may differ from the actual price at any given market, meaning prices are indicative and not appropriate for trading purposes. Fusion Media and any provider of the data contained in this website will not accept liability for any loss or damage as a result of your trading, or your reliance on the information contained within this website.
It is prohibited to use, store, reproduce, display, modify, transmit or distribute the data contained in this website without the explicit prior written permission of Fusion Media and/or the data provider. All intellectual property rights are reserved by the providers and/or the exchange providing the data contained in this website.
Fusion Media may be compensated by the advertisers that appear on the website, based on your interaction with the advertisements or advertisers
© 2007-2025 - Fusion Media Limited. All Rights Reserved.