RBC maintains Monster Beverage Outperform rating and $63 target

Published 07/05/2025, 17:28
RBC maintains Monster Beverage Outperform rating and $63 target

Wednesday, RBC Capital Markets reiterated their Outperform rating and $63.00 price target on Monster Beverage (NASDAQ:MNST) shares. The firm’s analysts remain positive about the company’s prospects, citing a strong rally in the stock and continued success in its overall business strategy. Trading near its 52-week high of $61.29 with a YTD return of 14.19%, Monster currently commands a market capitalization of $58.91 billion. According to InvestingPro analysis, the stock appears fairly valued based on its proprietary Fair Value model.

According to RBC Capital, Monster Beverage is expected to deliver solid top-line results, bolstered by the recovery of the beverage category and persistent strong trends in the United States. The analysts highlighted the impressive performance of Monster Beverage’s new products, specifically Blue Hawaiian and Ultra Vice Guava, which have been well-received in the market. Additionally, the firm noted that category pricing has been effective and is making a significant contribution to the company’s revenue, which is particularly noteworthy given the current weaker consumer environment. InvestingPro data reveals the company maintains impressive gross profit margins of 54.04% and boasts an overall Financial Health score of "GREAT," with particularly strong metrics in profitability and cash flow management.

RBC Capital anticipates solid sales for Monster Beverage in April, projecting mid-single to high-single digit percentage growth. This outlook is set against what the firm expects to be a challenging earnings season for many companies. Supporting this optimistic view, InvestingPro reports that five analysts have recently revised their earnings estimates upward for the upcoming period, with the company set to report earnings on May 8th.

The positive commentary from RBC Capital comes at a time when Monster Beverage’s shares have seen a notable uptick, reflecting investor confidence in the company’s performance. The analysts believe that despite the stock’s recent gains, Monster Beverage’s upcoming financial results will likely demonstrate the company’s strength and justify the continued positive rating.

Monster Beverage is set to report its earnings in the context of a broader market that may face headwinds, but RBC Capital’s analysis suggests that the company is well-positioned to outperform within its sector. The firm’s maintained price target of $63.00 indicates a continued belief in the stock’s potential for growth.

In other recent news, Monster Beverage Corporation has been the subject of significant developments. Jefferies analyst Kaumil Gajrawala raised the firm’s price target for Monster Beverage to $71, maintaining a Buy rating, citing the company’s strong growth and successful product innovations. In contrast, a report by Spruce Point Capital Management expressed skepticism about Monster’s valuation, suggesting a potential downside risk due to increased competition and reliance on Coca-Cola (NYSE:KO) for distribution. Monster Beverage has responded to the allegations, defending its business practices and financial reporting, with executives emphasizing their commitment to transparency and ethical operations.

Additionally, Citi reaffirmed its Buy rating and $64 price target for Monster Beverage, countering Spruce Point’s claims and highlighting the company’s solid international growth prospects and strategic moves to protect gross margins. In governance news, Monster Beverage announced that board member Gary P. Fayard will not seek reelection at the 2025 Annual Meeting of Stockholders, with the company yet to nominate a replacement. This decision was confirmed in a recent SEC filing, emphasizing Fayard’s personal decision to step down without any conflicts with the company’s leadership. These developments highlight the dynamic environment in which Monster Beverage operates, with investors closely monitoring the company’s strategic direction and market performance.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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