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SALT LAKE CITY - BRC Inc. (NYSE: BRCC), a Veteran-founded premium beverage company with a market capitalization of approximately $305 million, has appointed Matthew Amigh as Chief Financial Officer, effective July 7, 2025, according to a company press release. The appointment comes as InvestingPro data shows the company facing profitability challenges, with analysts not anticipating positive earnings this year.
Amigh brings over 25 years of financial and operational experience to the role. He previously served as CFO of Ethos Pet Nutrition and held positions as CFO and Interim CEO at Bulletproof 360, where he led the company’s return to profitability and subsequent sale.
His career includes executive roles at Lenny & Larry’s and Raybern Foods, where he served as both CFO and COO. Amigh also held senior finance positions at Mars, Del Monte Foods, and Kraft Heinz. His experience spans traditional retail and direct-to-consumer business models with companies ranging from $50 million to over $4 billion in revenue.
A Certified Public Accountant and U.S. Army veteran, Amigh holds a bachelor’s degree in business economics from the University of Pittsburgh and an MBA from Robert Morris University.
"Matt brings a rare combination of financial discipline, operational depth, and mission-driven leadership to Black Rifle Coffee," said Chris Mondzelewski, CEO of Black Rifle Coffee Company, in the statement. The company, which generated revenue of $383 million in the last twelve months, maintains a healthy liquidity position with a current ratio of 1.3. According to InvestingPro analysis, which offers 12 additional investment tips for this stock, the company’s shares have experienced significant pressure, declining over 77% in the past year.
Black Rifle Coffee Company, founded in 2014 by Green Beret Evan Hafer, describes itself as a premium coffee company serving beverages with a commitment to supporting veterans, active-duty military, first responders, and the American way of life. For comprehensive analysis of BRCC’s financial health and growth prospects, investors can access the detailed Pro Research Report, available exclusively on InvestingPro, which covers over 1,400 US stocks with actionable insights and expert analysis.
In other recent news, BRC Inc. reported its financial results for the first quarter of 2025, showcasing a mixed performance. The company met earnings per share expectations with a loss of $0.04 and slightly surpassed revenue forecasts by reporting $90 million against an anticipated $88.09 million. Despite this, the company faced challenges, including a 9% year-over-year revenue decline to $84.6 million, primarily due to a significant drop in direct-to-consumer sales. However, the wholesale segment saw a 9% increase in sales, excluding barter transactions. BRC Inc. has maintained its full-year revenue guidance of $395-425 million and expects annual cost savings of $8-10 million.
Additionally, the company held its annual stockholder meeting, where three Class III directors were elected to serve until 2028. The stockholders also ratified the appointment of Ernst & Young LLP as the independent registered public accounting firm for the fiscal year ending December 31, 2025. Despite these developments, the company faced declining gross margins, which dropped by 680 basis points, leading to investor concerns. BRC Inc. continues to focus on product innovation, such as the launch of its Black Rifle Energy drink, now available in nearly 12,000 retail locations. The company remains proactive in addressing the challenges posed by tariffs and inflationary pressures on green coffee prices.
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