Douglas Elliman launches AI assistant app for real estate agents

MIAMI - Douglas Elliman Inc. (NYSE:DOUG), a residential brokerage firm with a market capitalization of $264 million that has seen its stock surge over 86% in the past six months, announced Tuesday the launch of Elli AI, an artificial intelligence assistant app designed for its real estate agents. The tool will initially debut in Florida before expanding nationwide to the company’s 6,600 agents across the United States in 2026. According to InvestingPro analysis, the company appears slightly undervalued based on its Fair Value metrics.

The AI assistant allows agents to search multiple-listing-service boards using natural language, generate branded reports, and create personalized lifestyle maps with location-specific data. The platform aggregates information from MLS listings, public records, and web sources including school ratings, restaurant reviews, and current mortgage rates.

"AI is revolutionizing the way the world works — and real estate is no exception," said Michael S. Liebowitz, President and Chief Executive Officer of Douglas Elliman Inc. "Real estate is and always will be a people business. That’s why Elli AI is designed to help our agents save time on manual searches and repetitive tasks."

The app includes a Smart Match feature that enables listing agents with off-market properties to view real-time buyer data from other users. Additional capabilities include generating property descriptions, presentation strategies, and pricing recommendations.

Douglas Elliman describes the platform as "fully integrated" with the company’s website and intranet systems. According to the company’s press release statement, the technology aims to position agents as local experts by providing market insights supported by live data.

Douglas Elliman operates in multiple states including New York, Florida, California, and Texas, and describes itself as one of the largest residential brokerage companies in the United States. The company maintains healthy liquidity with a current ratio of 1.99 and has achieved revenue growth of 8.69% over the last twelve months. InvestingPro subscribers can access 12+ additional key insights and a comprehensive Pro Research Report, providing deeper analysis of the company’s financial health and growth prospects.

In other recent news, Douglas Elliman Inc. reported an unexpected loss for the second quarter of 2025, missing analyst expectations. The company posted an earnings per share (EPS) of -$0.06, which was significantly below the forecasted $0.03, resulting in a negative earnings surprise of 300%. Revenue for the quarter was $271.4 million, falling short of the projected $333.9 million. Additionally, Douglas Elliman announced the national launch of its Estate, Trust & Probate Division, expanding its specialized real estate services across the United States. This division, previously known as the Master Trust & Probate Division, has recorded over $475 million in sales volume year-to-date in 2025. The expansion aims to handle complex real estate transactions involving trusts, conservatorships, and probate cases. These recent developments reflect the company’s strategic moves and financial performance, which are crucial for investors to consider.

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