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NEW YORK/TOKYO - TNL Mediagene (NASDAQ:TNMG), a Tokyo-based digital media and data group with a market capitalization of $9.25 million and significant revenue growth of 35% in the last twelve months, announced Thursday the formation of a digital asset treasury advisory group to support its recently unveiled digital asset treasury strategy. According to InvestingPro analysis, the company’s financial health score is currently rated as WEAK.
The company has appointed five advisors with expertise in digital assets, blockchain, and Web3 to guide its treasury operations. This strategic move comes as the company faces financial challenges, with InvestingPro data showing a current ratio of 0.54 and negative EBITDA of $45.31 million. The advisory group includes Naoko Okumoto, a TNL Mediagene board member and founder of Niremia Collective; Zoë Gadsden, former COO of Matter Labs; Hiroto Kobayashi, a blockchain technology advisor; and two company executives - Richard Lee, TNL Mediagene’s Chief Technology Officer, and Fox Hsiao, who will serve as the in-house crypto specialist.
"Today’s confirmed appointees bring a wealth of digital asset, blockchain and Web3 experience across trading, investment, technology and the full company lifecycle and represent thought leaders in these fields in Japan, Taiwan and internationally," said Joey Chung, Co-Founder and CEO, in the press release.
The advisory group will advise the company and its board to ensure the digital asset treasury strategy incorporates industry best practices and complies with regulatory requirements.
Co-Founder and President Motoko Imada stated that the advisory group would enable the company to implement its strategy "in a way that supports our operational and strategic goals safely."
TNL Mediagene, formed in May 2023 through the merger of Taiwan’s The News Lens and Japan’s Mediagene, operates digital media brands in Japanese, Chinese, and English across Asia. The company’s stock has experienced significant pressure, declining nearly 96% year-to-date according to InvestingPro, which offers 10+ additional insights about the company’s financial health and prospects. The company indicated that additional advisor appointments are expected in the coming weeks.
In other recent news, TNL Mediagene reported significant growth in its social media and video content metrics for the first half of 2025. The company’s social media followers increased by 9% year-on-year, reaching 10.5 million by June 2025. Additionally, its YouTube channel for "The News Lens" experienced approximately 100% growth in both monthly views and unique visitors during this period. In a strategic move, TNL Mediagene announced the establishment of a digital asset treasury, incorporating bitcoin, ethereum, and solana. The company also launched an AI-powered content marketing initiative through its subsidiary Infobahn, aiming to enhance efficiency across the marketing workflow. To strengthen its team, TNL Mediagene appointed TJ Park as General Counsel and Naoko Okumoto as an independent director. Furthermore, the company highlighted its expansion into new language markets and content commerce partnerships as key achievements in its recent shareholder letter. These developments mark an active first half of the year for TNL Mediagene, showcasing its strategic initiatives and growth efforts.
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