Xcel Brands appoints Olin Lancaster as chief revenue officer

NEW YORK - Xcel Brands, Inc. (NASDAQ:XELB) announced Friday the appointment of Olin C. Lancaster as Chief Revenue Officer, bringing over 30 years of leadership experience in global consumer brands to the company. The appointment comes at a crucial time for the company, which according to InvestingPro data, has seen its stock decline nearly 80% over the past year despite maintaining impressive gross profit margins of 93%.

Lancaster previously served as CEO of Meridian Brands, where he led a successful rebrand and restructuring that strengthened profitability. His career includes senior leadership positions at Kenneth Cole, DKNY, Global Brands Group, and Ralph Lauren, where he oversaw North American wholesale business growth.

"Olin is one of the most respected leaders in our industry with an unmatched ability to scale brands and drive profitability," said Robert W. D’Loren, Chairman and CEO of Xcel Brands, in a press release statement.

Lancaster, a Southern Methodist University graduate with a BA in History, also serves on the board of Mizzen + Main and supports The Meadows Foundation in Dallas.

Xcel Brands describes itself as a media and consumer products company engaged in design, licensing, marketing, and social commerce sales of branded consumer products. The company owns several brands including Halston, Judith Ripka, and C. Wonder, while holding interests or license agreements with others including Isaac Mizrahi.

The company states its brands have generated over $5 billion in retail sales via livestreaming in interactive television and digital channels, with content reaching more than 43 million social media followers.

In other recent news, Xcel Brands reported a significant decrease in revenue for the second quarter of 2025, with total revenues dropping to $1.3 million from $3 million in the same period last year. The company also experienced a net loss of $4 million, contrasting with a net income of $200,000 in the second quarter of 2024. In response to these financial results, Xcel Brands is implementing strategic measures to reduce costs and expand its influencer brand portfolio. These developments are part of the company’s efforts to address future risks. The financial performance has attracted attention from analysts, although no specific upgrades or downgrades were mentioned in the recent news. Investors are closely monitoring how the company’s strategies will impact its financial health moving forward.

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