Peloton COO Kirol sells $99k in shares

Peloton Interactive (NASDAQ:PTON) Chief Operating Officer Charles Peter Kirol sold a total of $99,083 in Class A Common Stock, according to a Form 4 filing with the Securities and Exchange Commission. The sales come as the fitness technology company’s stock shows significant volatility, with InvestingPro data indicating a 30% surge over the past six months despite being down 14% year-to-date.

The transactions, both sales, occurred in two separate instances. On October 20, 2025, Kirol sold 3,596 shares at a weighted average price of $7.556, for a total value of $27,171. These shares were sold in multiple transactions at prices ranging from $7.4600 to $7.7400. Following this, on October 22, 2025, Kirol sold 8,989 shares at $8.0 per share, for a total value of $71,912. The current stock price of $7.78 places Peloton’s market capitalization at approximately $3.2 billion.

The sales were executed under a Rule 10b5-1 trading plan adopted on May 29, 2025. Following the transactions, Kirol directly owns 37,723 shares of Peloton Interactive. Investors tracking this development should note that Peloton is scheduled to report earnings on October 30, 2025. For deeper insights into Peloton’s financial health and detailed analysis, access the comprehensive Pro Research Report available on InvestingPro.

In other recent news, Peloton Interactive has announced several strategic partnerships and product developments. The company has teamed up with the Hospital for Special Surgery to offer specialized fitness content focused on injury prevention and recovery, available on Peloton devices and the Peloton App. Additionally, Peloton has partnered with Twin Health to integrate its workout content into Twin’s AI Digital Twin program, providing members with access to Peloton’s extensive library of fitness classes and options for reduced-cost Bike+ rentals or All-Access memberships.

Furthermore, Peloton has collaborated with Respin Health to create fitness content for women experiencing perimenopause and menopause, alongside a research initiative to study exercise impacts on menopause-related symptoms. Truist Securities and Canaccord Genuity have both reiterated their Buy ratings on Peloton stock, with price targets of $11.00 and $10.00, respectively. Truist highlighted recent product launches and pricing announcements as significant changes that could drive profitable revenue growth by the second half of fiscal year 2026. Meanwhile, Canaccord Genuity noted the introduction of Peloton IQ, an AI-powered personal coaching platform, as a key development. These recent developments underscore Peloton’s efforts to expand its offerings and enhance customer engagement.

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