Kraft Heinz to phase out artificial colors in US products

Published 17/06/2025, 12:54
© Reuters.

Investing.com -- Kraft Heinz (NASDAQ:KHC) announced Tuesday it will stop launching products with artificial colors in the United States effective immediately and plans to eliminate synthetic dyes from existing items by the end of 2027.

The ketchup maker revealed that nearly 90% of its U.S. product net sales are already free of food, drug & cosmetic colors, which are also known as artificial colors or synthetic dyes.

This initiative follows Health Secretary Robert F. Kennedy Jr.’s recent outline of plans to remove synthetic food dyes from the U.S. food supply as part of broader efforts to address chronic diseases and conditions like obesity among Americans.

Kraft Heinz stated that for the small portion of products currently containing artificial colors, it plans to remove the dyes where they are not critical or replace them with natural colors. The Jell-O maker added it would also look to reinvent products with new colors where a matching natural replacement is not available.

The company said it is working with its brand licensees to encourage them to remove artificial colors as well.

Other packaged food companies have been making similar moves. W.K. Kellogg and Tyson Foods (NYSE:TSN) have been working on reformulating existing products and introducing new items without artificial dyes.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

Latest comments

Risk Disclosure: Trading in financial instruments and/or cryptocurrencies involves high risks including the risk of losing some, or all, of your investment amount, and may not be suitable for all investors. Prices of cryptocurrencies are extremely volatile and may be affected by external factors such as financial, regulatory or political events. Trading on margin increases the financial risks.
Before deciding to trade in financial instrument or cryptocurrencies you should be fully informed of the risks and costs associated with trading the financial markets, carefully consider your investment objectives, level of experience, and risk appetite, and seek professional advice where needed.
Fusion Media would like to remind you that the data contained in this website is not necessarily real-time nor accurate. The data and prices on the website are not necessarily provided by any market or exchange, but may be provided by market makers, and so prices may not be accurate and may differ from the actual price at any given market, meaning prices are indicative and not appropriate for trading purposes. Fusion Media and any provider of the data contained in this website will not accept liability for any loss or damage as a result of your trading, or your reliance on the information contained within this website.
It is prohibited to use, store, reproduce, display, modify, transmit or distribute the data contained in this website without the explicit prior written permission of Fusion Media and/or the data provider. All intellectual property rights are reserved by the providers and/or the exchange providing the data contained in this website.
Fusion Media may be compensated by the advertisers that appear on the website, based on your interaction with the advertisements or advertisers
© 2007-2025 - Fusion Media Limited. All Rights Reserved.