UBS: iPhone 17 wait times continue to trend flattish to lower WoW

Published 15/10/2025, 15:10
© Reuters

Investing.com -- Wait times for Apple’s iPhone 17 lineup are trending flat to lower week over week across major geographies, according to new data from UBS Evidence Lab.

UBS said its dataset, which tracks iPhone availability in 30 markets, shows that “wait times for the iPhone 17 lineup continue to trend flattish to lower WoW across key geographies.” 

The bank noted that this pattern mirrors last year’s trends for the iPhone 16 series and is expected to continue going forward.

In the United States, UBS said “wait times for the Pro declined ~9 days WoW” while “the Air and Base wait times are consistent WoW.” 

It added that “wait times for the Pro Max ticked lower by ~4 days WoW ex-China and are now lower on a YoY basis on average.”

By model, U.S. wait times currently stand at around 21 days for the iPhone 17 Pro Max, compared with 24 days for the 16 Pro Max and 30 days for the 15 Pro Max. 

The iPhone 17 Pro is reportedly experiencing wait times of about 10 days, down from 18 days for the 16 Pro. 

However, the iPhone 17 Base continues to show elevated wait times of roughly 18 days, versus one day for the 16 Base.

UBS also highlighted that Apple “has received approval to begin selling the iPhone 17 Air in China,” with preorders starting October 17 and availability on October 22.

UBS maintained a price target of $220 on Neutral-rated Apple, valuing the stock at roughly “28x our blended CY26/CY27 EPS estimate of $7.91.”

 

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