Warner Bros. Discovery stock rises on split plans

Published 08/05/2025, 14:58
© Reuters.

Investing.com -- Warner Bros. Discovery (NASDAQ:WBD) stock climbed 2% as reports emerged of the company’s plans to split its operations. According to CNBC’s David Faber, the media conglomerate is considering a separation of its linear cable networks from its studio unit, which would be coupled with the streaming service Max. An official announcement regarding the split could be expected soon, with Faber suggesting it could come in the "not too distant future."

This news comes after an initial decline in Warner Bros. Discovery’s shares following a quarterly revenue report that fell short of estimates. The potential restructuring seems to have offset investor concerns over the missed revenue targets, as the market responded positively to the prospect of a strategic realignment within the company.

The specifics of the restructuring plan have yet to be detailed, but the move appears to be aimed at streamlining operations and possibly unlocking value for shareholders by separating the more traditional cable network business from the burgeoning streaming platform. The company has not released any official statements regarding the potential split, and details on how this would affect its overall strategy and financials remain to be seen.

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