Ex-ConsenSys exec starts fund for entertainers to grow crypto wealth

Published 05/02/2025, 16:02
© Reuters

Investing.com -- A new venture spearheaded by Robby Greenfield, the former Head of Impact at ConsenSys, aims to transform entertainers into savvy digital asset investors.

The Digital Asset Opportunity (SO:FTCE11B) Fund (DAO Fund), a non-profit organization, has been launched in collaboration with top executives from the music, sports, and public sectors to educate and connect high-profile entertainers with high-yielding crypto investment opportunities.

The DAO Fund seeks to guide its members towards secure, compliant digital asset protocols and hedge funds, offering access to annual percentage yields (APYs) of 15% or more on major cryptocurrencies like Bitcoin (BTC) and Ethereum (ETH), according to DAO Fund’s Chief Executive Officer Robby Greenfield. 

“Through our Fund Partners, they benefit from the safest and most compliant crypto protocols and hedge funds globally,” he added. 

Greenfield highlights the need for strategic investment in the crypto space, noting the risks associated with volatile, low-cap crypto assets and advocating for a more patient approach to asset management.

The fund’ generates revenue through referral fees from connecting its members—athletes, musicians, and producers—with top-performing investment protocols, which also allows the organization to offer exclusive investment terms.

Half of the DAO Fund’s income is reinvested into its educational programs and funding for charitable partners, addressing issues such as food security, STEM education, and health initiatives.

 

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