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Salesforce NASDAQ:CRM Chair and CEO Marc Benioff sold a total of $567,630 worth of company stock on October 20, 2025. The sales occurred at prices ranging from $244.7581 to $255.0699. The stock, currently trading at $263.41, belongs to a company that InvestingPro analysis shows has achieved a perfect Piotroski Score of 9, indicating exceptional financial strength.
According to a Form 4 filing with the Securities and Exchange Commission, Benioff sold a total of 1,245 shares of Salesforce common stock.
On the same day, Benioff exercised options to acquire 2,250 shares of Salesforce common stock at a price of $161.50, for a total value of $363375.
Following these transactions, Benioff directly owns 11,911,571 shares of Salesforce. He also indirectly owns 10,000,000 shares through the Marc Benioff Fund LLC and 107,000 shares by trust. For detailed analysis of Salesforce’s valuation and financial health metrics, including 10+ additional ProTips, check out the comprehensive Pro Research Report available on InvestingPro.
In other recent news, Salesforce.com has received multiple reiterations of its stock ratings from various analyst firms. TD Cowen reiterated its Buy rating with a price target of $335, highlighting Salesforce’s robust position in enterprise software despite AI disruption concerns. BMO Capital maintained its Outperform rating and a $280 price target, expressing optimism about Salesforce’s potential growth and margin improvements. Citizens analyst also reiterated a Market Outperform rating with a $430 price target, noting Salesforce’s efforts in delivering the "agentic enterprise" across multiple industries. UBS kept its Neutral rating and a $260 price target, describing the recent Investor Day as a "net positive" for the company. DA Davidson also maintained a Neutral rating with a $225 price target after updates on innovation and new long-term financial targets were presented at Dreamforce. These developments reflect a mix of confidence and caution among analysts regarding Salesforce’s future prospects.
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