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Sphere Entertainment stock soars as The Wizard of Oz sells 1 million tickets

Published 20/10/2025, 20:34
© Reuters.
SPHR
3.21%

Investing.com -- Sphere Entertainment Co. (NYSE:SPHR) stock jumped 6.2% on Monday after the company announced its immersive Wizard of Oz experience has sold over 1 million tickets, generating more than $130 million in sales since its August 28 opening in Las Vegas.

The Wizard of Oz at Sphere, which leverages the venue’s advanced technologies to create a fully immersive storytelling experience, has quickly become a significant revenue generator for the entertainment company. The sales milestone, reached as of October 17, demonstrates strong consumer demand for the company’s next-generation entertainment offerings.

The Las Vegas Sphere venue, which opened in September 2023, represents Sphere Entertainment’s flagship project utilizing cutting-edge technologies designed to "redefine the future of entertainment," according to the company. The Wizard of Oz experience showcases the venue’s capabilities by making audiences feel as if they’ve stepped inside the classic film.

Sphere Entertainment’s portfolio also includes MSG Networks, which operates regional sports and entertainment networks MSG Network and MSG Sportsnet, along with MSG+, a direct-to-consumer streaming service featuring live sports and other programming.

The strong ticket sales for The Wizard of Oz experience suggest growing consumer interest in immersive entertainment options that blend traditional storytelling with advanced technology.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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