Etsy stock rises as Bernstein SocGen maintains market perform rating

On Thursday, Bernstein SocGen Group analysts reiterated a Market Perform rating and maintained a $45.00 price target on Etsy stock (NASDAQ:ETSY). The analysts noted that Etsy shares have increased by 32% since last month, which they attribute to improved sentiment and possible short covering. According to InvestingPro data, the stock appears overvalued at current levels, with a market capitalization of $6.56 billion and trading at a P/E ratio of 37.5x.

The analysts highlighted that the recent positive movement in Etsy’s stock is linked to better alternative data regarding year-over-year Gross Merchandise Sales (GMS) declines in May. This data suggests a more positive outlook for Etsy.com growth, especially in comparison to its previous lower valuations. The stock has demonstrated strong momentum with a 16.15% return in the past week and 16.37% year-to-date, though InvestingPro analysis indicates the stock is currently in overbought territory. Subscribers can access 14 additional ProTips and comprehensive financial metrics for deeper analysis.

While the primary driver of this momentum remains uncertain, the analysts pointed out that reduced traffic for competitor Temu in May may have played a role. They also mentioned that potential product changes at Etsy could be contributing to this positive trend.

The report also noted improvements in May credit card data and monthly active user growth on Etsy’s app, which coincided with a 43% year-over-year decline in Temu’s monthly active users. The analysts acknowledged that their data sets might not always align perfectly with Etsy’s reported GMS, but various sources indicate a positive direction.

Investors are reportedly using a range of data sets to monitor Etsy’s business performance, many of which are considered more comprehensive than those available to the analysts. Despite this, the overall sentiment around Etsy appears to be improving, as reflected in the stock’s recent gains. The company maintains impressive fundamentals with a 72.3% gross profit margin and strong financial health, earning a GREAT rating from InvestingPro’s comprehensive analysis system. The platform’s detailed research report offers investors exclusive insights into Etsy’s valuation, growth potential, and competitive positioning.

In other recent news, Etsy has seen several adjustments in analyst ratings and price targets. Canaccord Genuity reduced its price target for Etsy to $62 from $72, maintaining a Buy rating, following Etsy’s first-quarter earnings report. The company exceeded expectations in active buyers, revenue, and profitability, despite facing a decline in Gross Merchandise Sales (GMS). Similarly, Needham adjusted its price target to $55 from $60, citing economic uncertainty while maintaining a Buy rating, emphasizing Etsy’s strategic focus on enhancing its mobile application to improve user experience.

JPMorgan also raised Etsy’s price target to $50 from $42, keeping a Neutral rating, highlighting the company’s ability to leverage data for user experience improvements. Cantor Fitzgerald increased its target to $52 from $47, maintaining a Neutral rating, and noted short-term positive factors like product adjustments and tariff-related shifts. Meanwhile, Bernstein SocGen Group reiterated a Market Perform rating with a price target of $45, focusing on Etsy’s strategic plans to enhance product discoverability and personalization.

These developments reflect a mix of cautious optimism and strategic adjustments amid economic challenges. Etsy’s management continues to focus on product and marketing initiatives, aiming to navigate the current economic landscape while improving GMS and user engagement.

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