JPMorgan upgrades Berli Jucker stock rating to Neutral on valuation

Published 25/08/2025, 06:40
JPMorgan upgrades Berli Jucker stock rating to Neutral on valuation

Investing.com - JPMorgan has upgraded Berli Jucker PCL. (BJC:TB) (OTC:BLJZY), a $2.18 billion market cap consumer staples company, from Underweight to Neutral while lowering its price target to THB18.00 from THB21.00. According to InvestingPro analysis, the company appears undervalued at current levels.

The upgrade comes after Berli Jucker stock has underperformed Thailand’s SET index by 17% in the past month and 15% year-to-date, according to JPMorgan’s analysis. The stock is currently trading near its 52-week low, with a price-to-book ratio of 0.58, suggesting potential value opportunity. InvestingPro subscribers can access 8 additional key insights about the company’s valuation metrics.

At 14 times one-year forward price-to-earnings ratio, JPMorgan believes the weak earnings growth outlook for the company is already reflected in the current stock price.

During an analysts’ meeting, Berli Jucker reduced its margin guidance to an increase of 10-20 basis points from the previous 20-40 basis points, but expressed optimism about stronger sales growth momentum in the second half of 2025.

JPMorgan noted that the optimization of Mini BigC stores could present short-term challenges but long-term benefits for the company, with the new June 2026 price target of THB18 implying a target P/E of 14 times on fiscal year 2026 earnings per share.

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