Stifel maintains Buy on Generac stock, target steady at $210

Published 11/02/2025, 14:38
Stifel maintains Buy on Generac stock, target steady at $210

Tuesday, Stifel analysts reaffirmed their Buy rating on Generac Holdings (NYSE:GNRC) with a consistent price target of $210.00. Currently trading at $145.07 with a market capitalization of $8.63 billion, InvestingPro analysis suggests the stock is slightly undervalued. The firm’s analysis indicates that Generac shares have experienced a significant reduction in value, dropping approximately 25% from their late 2024 peak levels, aligning with InvestingPro’s observation of recent price weakness.

The decline in Generac’s stock price is attributed to several factors, as outlined by Stifel. These include new challenges presented by the Trump Administration’s energy policies, the ongoing impact of tariffs, and tough comparisons in the second half of 2025 due to an anticipated strong performance in the latter half of 2024. Despite these challenges, InvestingPro data shows the company maintains strong fundamentals with a healthy current ratio of 2.03 and moderate debt levels. Additionally, there is persistent uncertainty in the commercial and industrial sector and the effects of the "Deepseek" phenomenon on data center demand. Stifel also notes that some of the downward movement in the stock’s price may be due to investors taking profits after Generac’s robust returns in 2024, which included a 14.31% total return over the past year.

Generac’s stock trajectory has been influenced by a combination of regulatory, economic, and market-specific factors. The Trump Administration’s energy policies have posed new challenges for companies in the sector, while tariffs continue to affect operational costs and market dynamics. Furthermore, comparisons with the second half of the previous year are expected to become increasingly difficult if the company had indeed experienced strong performance during that period.

The uncertainty in the commercial and industrial (C&I) space adds another layer of complexity to Generac’s outlook. This sector’s performance is crucial for the company’s growth and stability. Moreover, the "Deepseek" effect, which has not been elaborated upon in the context, appears to have a specific impact on the demand for data center services, which could be significant for Generac’s business model.

Despite these challenges, Stifel maintains a positive stance on Generac, suggesting confidence in the company’s ability to navigate through the headwinds. The company’s financial strength is evident in its metrics, with revenue growth of 2.91% and a P/E ratio of 29.67. The $210.00 price target suggests that Stifel analysts believe the stock has potential for recovery and growth despite recent setbacks. The firm’s reiteration of the Buy rating demonstrates a continued endorsement of Generac’s value proposition to investors. For deeper insights into Generac’s financial health and growth prospects, including 8 additional ProTips and comprehensive valuation metrics, visit InvestingPro.

In other recent news, Generac Holdings has been the focus of various developments. KeyBanc analyst Jeffrey Hammond maintained a Sector Weight rating for Generac, suggesting a conservative outlook for 2025 due to limited visibility in Residential Home Standby and inconsistent Commercial & Industrial trends. Hammond’s stance reflects a cautious but balanced view of Generac’s prospects.

In addition, Generac’s stock saw an increase as wildfires swept through Los Angeles, indicating an expectation of increased demand for the company’s power generation equipment and energy storage solutions during such natural disasters. The company’s role in providing technologies for energy resilience and backup power is likely to remain a critical factor in its long-term growth.

Furthermore, Barclays (LON:BARC) initiated coverage on Generac with an Equalweight rating and a price target of $189, highlighting the company’s low market penetration yet high market share in the backup power industry. Generac’s market share in the home standby segment has shown notable growth, from 5.0% to 6.2% from 2020 to 2023. This growth rate is significantly faster compared to the earlier period from 2005 to 2010. These recent developments underscore the importance of monitoring consumer trends and market demand as indicators of Generac’s potential future performance.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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