Wells Fargo lifts Gray Television stock rating, sets $4 price target

Published 03/03/2025, 11:50
Wells Fargo lifts Gray Television stock rating, sets $4 price target

On Monday, Wells Fargo (NYSE:WFC) analysts revised their stance on Gray Television (NYSE:GTN), elevating the stock from Underweight to Equal Weight and establishing a price target of $4.00. The upgrade reflects a more optimistic view of the company’s prospects in the broadcasting sector. According to InvestingPro data, the stock currently trades at compelling valuations with a P/E ratio of 1.12 and a P/B ratio of 0.17, suggesting significant potential upside based on Fair Value estimates. Analysts from Wells Fargo noted that despite the challenges and benefits the industry faces, the opportunity set for Gray Television appears to be on the rise.

The analysts highlighted that leaner TV bundles and slowing reverse compensation are expected to positively influence retransmission consent dynamics. This change is anticipated to benefit broadcasters like Gray Television by potentially enhancing their retransmission revenue streams.

Furthermore, Wells Fargo anticipates a regulatory environment that could be more conducive to Gray Television’s growth. The expectation is that the new Federal Communications Commission ( FCC (BME:FCC)) will be more amenable to granting waivers for station exchanges. Such waivers could allow Gray Television to bolster its EBITDA without the need to increase its leverage.

The analysts also pointed to Gray Television’s debt reduction efforts as a significant factor in their reassessment. With the company’s focus on lowering its debt, Wells Fargo believes that Gray Television’s stock now aligns more closely with the industry-average multiples. This alignment is seen as diminishing the downside risk that previously led to the Underweight rating.

The upgrade by Wells Fargo signals a shift in the perceived value and financial health of Gray Television, suggesting a more stable outlook for the company’s stock moving forward.

In other recent news, Gray Television Inc . reported its Q4 2024 financial results, surpassing earnings per share (EPS) estimates with an actual EPS of $1.59, compared to a forecast of $1.17. However, revenue slightly missed projections, reaching $1.05 billion against an anticipated $1.06 billion. The company achieved a significant debt reduction, lowering principal debt by $520 million in 2024, which was a major focus for the year. Political advertising played a significant role in revenue growth, contributing to a 21% year-over-year increase in total revenue. Despite the revenue shortfall, Gray Television reported a net income of $156 million, a turnaround from a $22 million loss in the same quarter of the previous year. Adjusted EBITDA also showed a strong increase, rising 86% year-over-year to $242 million. Analysts noted the company’s successful debt reduction and the positive impact of political advertising on financial performance. Looking forward, Gray Television anticipates challenges in core advertising, projecting a 7-8% decline in Q1 2025.

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