Campbell’s appoints founder of luxury fashion brand to board

Published 18/07/2025, 13:34
Campbell’s appoints founder of luxury fashion brand to board

CAMDEN, N.J. - The Campbell’s Company (NASDAQ:CPB), currently trading near its 52-week low and showing signs of being undervalued according to InvestingPro analysis, has elected Mary Alice Dorrance Malone Jr. to its Board of Directors, according to a press release issued by the company.

Malone, 42, is the Founder and Chief Brand Director of Malone Souliers, an international luxury fashion brand. She brings nearly 20 years of experience in the fashion industry, with expertise in general management, retail sales and brand building.

"Mary Alice’s unique blend of creative, analytical and entrepreneurial experience and deep appreciation of Campbell’s history will be an asset to the Board and the company," said Keith R. McLoughlin, Chair of the Board.

In 2014, Malone founded Malone Souliers, a luxury footwear brand with global distribution. She also acquired and successfully relaunched U.K.-based Duo Boots in 2020 after the company had filed for bankruptcy.

Malone has significant family ties to Campbell’s. She is the great-granddaughter of Dr. John T. Dorrance, who invented condensed soup and served as President of the company from 1914-1930. She is also the granddaughter of John T. Dorrance Jr., who chaired the company from 1962-1984.

She succeeds her mother, Mary Alice Dorrance Malone, who served on the board from 1990 until her death in June 2025.

Malone holds a B.A. in international politics from Elon University and studied design and manufacturing at the University of the Arts, Denver and London College of Fashion.

Campbell’s, headquartered in Camden, N.J. since 1869, reported net sales of $9.6 billion in fiscal 2024 across its Meals & Beverages and Snacks divisions.

In other recent news, Campbell Soup has faced a series of analyst revisions and downgrades amid concerns over future earnings and revenue challenges. TD Cowen has lowered its price target for Campbell Soup to $29, citing potential tariff-related headwinds expected to impact fiscal year 2026 earnings. Piper Sandler also reduced its price target to $35, highlighting significant tariff exposure and challenging fiscal comparisons for the company. The firm maintained its fiscal 2025 earnings per share (EPS) estimate at $2.93 but revised its fiscal 2026 forecast down to $2.53. Argus downgraded Campbell Soup from Buy to Hold, pointing to persistent volume challenges and changing consumer behavior as key factors. Meanwhile, DA Davidson cut its price target to $34, expressing concerns over the snacks portfolio and rising costs. The firm noted that tariffs have yet to fully impact financial results but may require increased spending on selling and marketing in fiscal 2026. Despite these challenges, some analysts have acknowledged positive aspects of Campbell’s business, such as its recent organizational changes and the potential of its Sovos acquisition.

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