Check Point Software appoints Brett Theiss as chief marketing officer

Published 04/09/2025, 18:06
© Reuters.

REDWOOD CITY, Calif. - Check Point Software Technologies Ltd. (NASDAQ:CHKP), a cybersecurity leader with a market capitalization of $20.47 billion and impressive gross profit margins of 88%, announced Thursday the appointment of Brett Theiss as Chief Marketing Officer.

Theiss will be responsible for shaping the company’s global growth agenda, strengthening brand presence, and positioning the cybersecurity provider for its next phase of market leadership, building on its current 6.27% revenue growth, according to a company press release. According to InvestingPro, the company maintains strong financial health with robust cash reserves.

With over two decades of technology and SaaS marketing leadership experience, Theiss previously served as CMO at BeyondTrust and Anaplan, where he led brand transformations. He has also held senior roles at Xactly, Lumen Technologies, and AT&T.

"Brett’s track record of building global brands and delivering measurable growth makes him an outstanding addition to our leadership team," said Nadav Zafrir, CEO at Check Point.

In his new role, Theiss will oversee the external perception of Check Point’s security solutions and align marketing initiatives to drive growth across all markets.

Theiss holds a Bachelor’s degree in Business Administration from Millsaps College and a Master of Law from Texas A&M University.

Check Point Software Technologies provides AI-powered cybersecurity solutions to over 100,000 organizations globally, focusing on a prevention-first approach to digital security. For detailed analysis and additional insights, explore the comprehensive Pro Research Report available on InvestingPro.

In other recent news, Check Point Software Technologies reported its Q2 2025 earnings, which exceeded analysts’ expectations. The company achieved an earnings per share (EPS) of $2.37, slightly surpassing the forecast of $2.36. Additionally, revenue reached $665 million, beating the predicted $661.84 million. These results highlight Check Point’s financial performance amidst a volatile cybersecurity market. In another development, Check Point introduced the Enterprise Browser for its Harmony SASE customers. This feature enhances security for unmanaged devices by creating an isolated workspace during each session. The browser is designed for contractors, BYOD users, and third-party partners accessing corporate resources from non-owned devices. These recent developments indicate Check Point’s ongoing efforts to innovate in the cybersecurity space.

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