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PLANO, Texas - European Wax Center, Inc. (NASDAQ:EWCZ) announced Wednesday the appointment of Angela Jaskolski as Chief Operating Officer and Kurt Smith as Chief Development Officer, as the waxing services franchisor aims to strengthen its executive team. The company, which maintains impressive gross profit margins of 74% according to InvestingPro data, has been focusing on operational excellence while trading below its Fair Value.
Jaskolski, who will assume her role on August 18, previously served as Chief Store Officer at Madison Reed, where she oversaw nearly 100 locations and drove increases in revenue and average unit volume. Her career includes leadership positions at Thrive Pet Healthcare and Self Esteem Brands, where she was President of Waxing the City.
Smith will join the company on July 22 after serving as Vice President and General Manager of Pizza Hut Latin America and the Caribbean at Yum! Brands, where he managed nearly 1,500 restaurants across 26 markets. His previous roles include Chief Growth Officer positions for Pizza Hut in various international regions.
Both executives will report directly to CEO Chris Morris, who stated in the press release that their expertise "will be critical as we look to resume thoughtful and profitable unit growth."
Jaskolski will oversee franchise operations and training initiatives, while Smith will lead business development, real estate, and franchise recruitment efforts.
European Wax Center operates more than 1,000 centers across 45 states and generated sales of $951 million in fiscal 2024, according to the company’s announcement.
In other recent news, European Wax Center reported its financial results for the first quarter of 2025, showing a modest growth in system-wide sales, which increased by 2.1% to $225.9 million, although total revenue saw a slight decline to $51.4 million. Adjusted EBITDA rose by 7.2% to $18.8 million, with a margin of 36.5%. The company maintains its full-year guidance, projecting system-wide sales between $940 million and $960 million and adjusted EBITDA between $69 million and $71 million. In another development, Citi analyst Kelly Crago raised the price target for European Wax Center to $6.00 from $4.50, while maintaining a Neutral rating on the stock, following a first-quarter performance that exceeded expectations. Crago highlighted the management’s initiatives to stabilize revenue and the company’s marketing strategies to attract new customers. Additionally, European Wax Center held its annual stockholder meeting, where Alexa Bartlett and Julia Hunter were elected to the Board of Directors, and Deloitte & Touche LLP was ratified as the company’s independent registered public accounting firm for the fiscal year ending January 3, 2026. These developments reflect ongoing efforts by European Wax Center to enhance its business stability and growth prospects.
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