General Atlantic, Oakley near €1 billion deal for French SaaS firm Brevo - Bloomberg

Published 01/08/2025, 15:06
General Atlantic, Oakley near €1 billion deal for French SaaS firm Brevo - Bloomberg

Investing.com -- Private equity firms General Atlantic and Oakley are close to acquiring French software-as-a-service business Brevo in a deal valuing the company at approximately €1 billion ($1.1 billion), according to Bloomberg, citing people familiar with the matter.

The firms are engaged in exclusive negotiations with Brevo’s major investors, including Bridgepoint Group Plc, Partech Partners, and Bpifrance. Bridgepoint and Bpifrance are expected to maintain minority stakes in the company, while Partech Partners will completely exit its position through this transaction.

Sources indicate that an agreement could be announced within days, though they caution that discussions, while advanced, might still face delays or potentially collapse.

The deal represents a significant investment in the European SaaS sector, with Brevo attracting substantial private equity interest at its billion-euro valuation.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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