MediaCo promotes Brian Fisher to chief revenue officer

NEW YORK - MediaCo Holding Inc. (NASDAQ:MDIA), a $70.1 million market cap media company trading at an attractive P/E ratio of 3.2, announced Monday the promotion of Brian Fisher to Chief Revenue Officer, effective immediately. Fisher will oversee revenue-generating functions across the company’s portfolio, including national and local sales for linear, audio, events, and digital platforms.

Fisher previously served as Senior Vice President of Video Sales at MediaCo, where he led innovation and revenue growth across digital, linear, and advanced TV platforms. According to the company’s press release, he helped drive a 345% increase in digital revenue during the first half of 2025, with digital now accounting for 33% of total advertising income. This digital transformation comes as the company posts impressive overall revenue growth of 166% over the last twelve months. InvestingPro analysis suggests the stock is currently trading below its Fair Value, with 6 additional exclusive insights available to subscribers.

"I’m honored to take on this role at such an exciting time for MediaCo," Fisher said in the statement.

Prior to joining MediaCo, Fisher held senior leadership positions at Disney, Tribune, and McCann-Erickson. He is a graduate of the University of Arizona.

MediaCo Holding Inc. describes itself as a diverse-owned, multi-platform media company serving multicultural audiences across the U.S. The company operates several brands including Hot 97, WBLS, EstrellaTV, Estrella News, Que Buena Los Angeles, and the Don Cheto Radio Network.

The company claims its platforms reach over 20 million people monthly through television, radio, digital, and streaming services, with content spanning music, news, and entertainment across major local and national markets.

In other recent news, Estrella MediaCo, a division of MediaCo Holding Inc., has announced the promotion of two key executives to strengthen its digital and national sales operations. Rogerio Alves has been appointed as Vice President of Digital Sales – CTV and Audio Streaming, where he will lead monetization strategies for the company’s digital video and audio portfolio. Sandra Sanchez has been named Vice President of National Sales, focusing on enhancing the company’s national sales efforts. These promotions are part of Estrella MediaCo’s strategic move to boost its digital growth.

Additionally, MediaCo has made significant changes to its leadership team by promoting and appointing three senior executives. Brian Fisher has been elevated to Senior Vice President of Video Sales, while Danny Lowry takes on the role of Senior Vice President of Audio Sales. Luis Fernández-Rocha has been appointed as Senior Vice President of Local Video Sales. These appointments aim to expand MediaCo’s market presence and enhance the value it provides to partners and audiences. Brian Fisher’s role is particularly crucial as he will manage video sales across MediaCo’s television network and streaming platforms.

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