Nexxen adds two executives to commercial leadership team

NEW YORK - Advertising technology platform Nexxen (NASDAQ:NEXN), a $683 million market cap company with impressive financial health according to InvestingPro metrics, has appointed two senior executives to its commercial leadership team, the company announced Wednesday in a press release. The company, which boasts a perfect Piotroski Score of 9, has demonstrated strong market performance with a 60.75% return over the past year.

Irina Katsnelson joins as Senior Vice President of Enterprise Sales, a newly created position focused on accelerating adoption of Nexxen’s demand-side platform and driving new business growth. Katsnelson previously worked at Viant Technology and has led sales teams for over a decade.

Oscar Rondon has been appointed Vice President of Data and Measurement Solutions. He will lead the commercial strategy and operations for Nexxen’s TV Intelligence offering, which uses automatic content recognition data for campaign planning and measurement across linear and digital channels. Rondon brings nearly 20 years of experience from companies including MiQ, VideoAmp, Ampersand and Adobe.

"These new roles reflect our commitment to advancing Nexxen’s commercial strategy and delivering best-in-class offerings to both buy- and sell-side partners," said Kara Puccinelli, Chief Customer Officer at Nexxen.

Nexxen provides a technology stack that includes demand-side and supply-side platforms with a data platform at its core. The Israel-headquartered company maintains offices throughout the United States, Canada, Europe and Asia-Pacific.

In other recent news, Nexxen International Ltd. has announced a strategic partnership between VIDAA and Vestel, which is expected to expand VIDAA’s reach in Europe as it becomes the smart TV operating system for Vestel’s global manufacturing base. Nexxen holds a 2.439% ownership in VIDAA and anticipates benefits from this collaboration. Additionally, Nexxen has completed the repurchase of 1,260,000 of its Ordinary Shares and reported that approximately $24.8 million remains available for future share repurchases under its current program authorization.

The company has also revised its revolving credit facility, reducing the committed amount from $90 million to $50 million and extending the maturity date to September 2027, reflecting its strong cash position. Nexxen is set to join the Russell 3000 Index, with inclusion expected to take effect after the U.S. market opens on June 30, 2025. This inclusion will also see Nexxen enter the small-cap Russell 2000 Index and the relevant growth and value style indexes.

Moreover, Raymond James analyst Andrew Marok has maintained an Outperform rating for Nexxen, with a $15.00 price target, citing confidence in the company’s strategic direction. Nexxen’s management has emphasized its focus on high-growth channels and product investment, leveraging data and AI to drive growth. These developments highlight Nexxen’s ongoing strategic initiatives and its increasing visibility in the investment community.

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