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LONDON - NYCE International Plc (AQUIS:NYCE) announced today the establishment of ClickSpin Media, a new performance marketing agency focused on online casino and sportsbook brands, with Karim Abbassi appointed as CEO.
The new agency will operate as a wholly owned subsidiary of NYCE International under the trading name of NYCE Affiliates Ltd. According to the company’s press release statement, ClickSpin Media will focus on delivering marketing strategies for iGaming clients globally.
The venture will leverage NYCE International’s existing sales distribution network to access global clients while working closely with the parent company to build its operations.
Farzad Peyman, CEO of NYCE International Plc, stated, "This move embodies our intent in the industry - working with and investing into trusted, experienced teams to build performance-driven companies that ultimately deliver results for our gaming clients."
Karim Abbassi, the newly appointed CEO of ClickSpin Media, described the launch as "the beginning of a bold new chapter" that aims to create "data-driven campaigns that resonate with modern players and audiences worldwide."
NYCE International Plc is listed on the AQSE Growth Market and describes itself as a marketplace for gaming technology and services with a portfolio of solutions for gaming operators.
The announcement did not include financial details of the investment in the new venture or revenue projections.
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