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NEW YORK - The Marketing Cloud, part of Stagwell (NASDAQ:STGW), a $1.4 billion market cap marketing services company with annual revenues of $2.9 billion, announced Tuesday the public launch of Agent Cloud, a platform providing unified access to multiple AI models and marketing assistants. According to InvestingPro data, analysts have recently revised their earnings expectations upward for the upcoming period.
The platform offers marketers access to various large language models including GPT-5, Gemini 2.5 Pro, Claude Sonnet 4, and Grok 4, as well as image and video tools like Imagen and Veo3, through a single interface.
According to the company’s press release, Agent Cloud aims to address challenges marketing organizations face in balancing AI innovation with governance and scale by providing a secure entry point to leading AI models while ensuring compliance with client data requirements.
"Agent Cloud unlocks the full range of what AI tools can do for modern marketers," said Elspeth Rollert, CEO of The Marketing Cloud, in the statement.
The platform allows users to build custom AI assistants that can be shared across organizations and simplifies billing by consolidating multiple AI tool subscriptions.
The Marketing Cloud emphasized that user data within Agent Cloud is not used to train any language models, addressing security concerns when handling proprietary client information.
Early users of the beta version include Yamamoto and Hunter, with Jim Stiefelmaier, Innovation Strategy Director at Yamamoto, noting that access to multiple AI models in one platform has "boosted our team’s productivity."
The platform is now available to marketers worldwide, with The Marketing Cloud team present at the ANA Masters of Marketing in Orlando from October 21-24 coinciding with the launch.
The Marketing Cloud, formerly known as Stagwell Marketing Cloud, is a suite of AI-powered solutions within Stagwell’s network of marketing services. The company maintains a strong financial position with a notable free cash flow yield, and InvestingPro analysis reveals 6 additional key insights about the company’s performance and outlook. Get the full analysis and discover more investment opportunities in the comprehensive Pro Research Report, available for over 1,400 US stocks.
In other recent news, Stagwell Inc. reported its Q2 2025 earnings, revealing an earnings per share of $0.17, which aligned with analyst expectations. The company’s revenue slightly exceeded forecasts, coming in at $707 million compared to the projected $699.86 million. Additionally, Stagwell announced the acquisition of a 35% stake in RealClear Holdings LLC, the publisher of RealClearPolitics, though financial terms were not disclosed. In another strategic move, Stagwell and Żabka Polska launched a consumer analytics tool called In-Pulse for the Polish market, combining Żabka’s retail network with Stagwell’s data analytics technology. Stagwell also appointed Slavi Samardzija as Chief Data and Platforms Officer to lead its data strategy. Furthermore, Allison Worldwide, a Stagwell agency, appointed Hank Kosinski as Chief Creative Officer and Chief Marketing Officer. These developments reflect Stagwell’s ongoing strategic initiatives and leadership changes.
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