Bitcoin price today: flattish at $118.7k amid caution over interest rates, tariffs

Published 31/07/2025, 06:40
Updated 31/07/2025, 15:04
© Reuters.

Investing.com--  Bitcoin inched higher on Thursday, remaining largely rangebound after the Federal Reserve’s reluctance to cut interest rates dulled risk appetite, with focus turning to an upcoming deadline for U.S. trade tariffs. 

Broader crypto markets were rangebound following weak purchasing managers index data from China, as well as hawkish signals from the Bank of Japan, which weighed on risk appetite during the Asian session. 

Bitcoin rose 0.8% to $118,740 by 09:59 ET (13:59 GMT). The world’s largest cryptocurrency remained largely rangebound below $120,000 after racing to record highs earlier in July. 

Bitcoin took little support from major holder Strategy (formerly MicroStrategy Incorporated (NASDAQ:MSTR)), announcing the purchase of over 21,000 coins this week. A U.S.-South Korea trade deal also did little to spur risk appetite, as Washington slapped 25% tariffs on India. 

Bitcoin steady after Fed holds rates

The world’s largest crypto showed a muted reaction to the Fed keeping interest rates unchanged on Wednesday.

The central bank flagged little intent to cut interest rates in the coming months, largely brushing off calls from President Donald Trump and his allies for lower rates. 

The prospect of higher for longer U.S. interest rates bodes poorly for crypto markets, given that higher rates limit the appeal of speculative assets among investors. Bitcoin and crypto prices were battered by the Fed steadily raising interest rates through 2022 and 2023. 

Broader risk-driven assets were also spooked by this prospect, with Wall Street retreating mildly on Wednesday. 

But U.S. stock markets appeared to be primed for strong gains on Thursday, following strong earnings from tech giants Microsoft (NASDAQ:MSFT) and Meta (NASDAQ:META).

Focus is now squarely on Friday’s deadline for Trump’s trade tariffs to take effect. Key nonfarm payrolls data from the country is also on tap. 

Crypto bull run still in early stages, Bernstein says

Bernstein analysts believe the current crypto bull run is still in its early stages, with Robinhood (NASDAQ:HOOD) and Coinbase (NASDAQ:COIN) well-positioned to benefit from growing volumes and mainstream adoption. The firm reiterated its "outperform" rating on both stocks, citing strong performance and continued upside potential.

In a Thursday note, Bernstein described Robinhood’s second quarter as a "breakout," highlighting 46% year-on-year revenue growth and a jump in adjusted EBITDA margins to 56%. Despite a slowdown in crypto volumes from the first quarter, Robinhood still saw a 32% increase year-on-year.

Earlier in the week, Bernstein also weighed in on Coinbase’s new partnership with JPMorgan. The deal allows Chase customers to connect bank accounts directly to Coinbase, fund wallets with Chase credit cards, and redeem reward points for USDC.

Bernstein called the agreement “a huge adoption unlock,” and noted the significance of JPMorgan engaging with an industry its CEO has long criticized.

The broker sees the integration as a step toward broader use of USDC for payments and savings, potentially strengthening the bridge between traditional finance and crypto.

“We believe, leading U.S. banks see Coinbase as the leading blockchain financial infrastructure,” analyst Gautam Chhugani wrote, adding that Coinbase is becoming “the central financial infra for banks such as JPM to plug into and partner.”

Robinhood surged more than 186% so far this year, while Coinbase gained around 55%. 

Crypto price today: altcoins tread water as caution persists 

Broader crypto prices kept to a tight range on Thursday, with traders keeping away from big bets before Friday’s tariff deadline. Hawkish signals from the Fed and the BOJ also kept risk-driven markets on edge.

World no.2 crypto Ether rose 1.1% to $3,808.95, while XRP added 1% to $3.11.

Solana and Cardano moved little, while Polygon gained 0.6%. 

Among meme tokens, Dogecoin advanced 0.7%, while $TRUMP edged higher 0.3%. 

(Additional reporting by Vahid Karaahmetovic.)

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