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Investing.com - McDonald’s (NYSE:MCD) has reported a rebound in comparable sales in the second quarter, as the burger chain highlighted technology investments and marketing efforts aimed at boosting demand during a time of wider economic uncertainty.
Executives at the fast food giant have outlined plans to spend heavily on folding artificial intelligence into its operations, even as it navigates market conditions that CEO Chris Kempczinski called the "toughest" earlier this year.
With worries swirling a possible economic slowdown linked to President Donald Trump’s sweeping levies, McDonald’s has also been pushing to offer more "compelling value" and "menu innovation" to cash-strapped customers.
Global comparable sales, a key performance metric for the company, rose by 3.8% in the quarter ended on June 30, with broad-based growth reported across all of its segments. It marked a rebound from a 1% year-on-year decline in the prior quarter, and was faster than Bloomberg consensus expectations for growth of 2.49%.
Adjusted earnings per share came in at $3.19 on revenue of $6.84 billion, both exceeding Wall Street projections.
Shares of McDonald’s climbed by more than 2% in premarket U.S. trading on Wednesday.