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Salesforce, Inc. (NYSE:CRM), a prominent player in the software industry with a market capitalization of $238 billion and impressive gross profit margins of 78%, saw Chair and CEO Marc Benioff sell 1,922 shares of common stock on September 4, 2025, with prices ranging from $236.049 to $244.3784, totaling approximately $543,377. According to InvestingPro analysis, the company maintains a perfect Piotroski Score of 9, indicating strong financial health.
On the same day, Benioff also exercised options to acquire 2,250 shares of Salesforce common stock at a price of $161.50, resulting in a total value of $363,375. With the stock currently trading at $250.76, InvestingPro data suggests the company is slightly undervalued based on its comprehensive Fair Value analysis.
Following these transactions, Benioff directly owns 11,911,571 shares of Salesforce. He also indirectly owns 10,000,000 shares through the Marc Benioff Fund LLC and 107,000 shares by trust. For deeper insights into insider trading patterns and comprehensive financial analysis, including 12 additional ProTips, check out the detailed Pro Research Report available on InvestingPro.
In other recent news, Salesforce reported strong second-quarter performance, surpassing estimates across all key metrics. The company highlighted significant growth in its Data Cloud and AI offerings, achieving over $1.2 billion in annual recurring revenue, marking a 120% year-over-year increase. Despite these positive results, Salesforce maintained its fiscal year 2026 constant currency subscription revenue growth guidance at around 9%. Analyst firms have responded with varied outlooks; RBC Capital lowered its price target to $250, citing a mixed outlook, while Piper Sandler adjusted its target to $315 due to concerns over foreign exchange impacts. TD Cowen reiterated a Buy rating with a $335 target, emphasizing the company’s strong performance. CFRA also maintained a Strong Buy rating but reduced its price target to $300, noting the stock’s valuation. BNP Paribas Exane kept an Outperform rating and highlighted the addition of 2,000 new paying Agentforce customers. These developments reflect a complex landscape for Salesforce, with strong operational performance but cautious analyst adjustments.
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