Trade desk CEO Jeffrey Green sells over $45 million in stock

Published 09/10/2024, 02:24
TTD
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Trade Desk, Inc. (NASDAQ:TTD) has reported a significant stock transaction by President and CEO Jeffrey Terry Green. According to the latest filings, Green sold a total of $45,052,383 worth of Class A Common Stock. The sales occurred in multiple transactions with prices ranging from $111.75 to $113.35.

The transactions were executed over two days, with the first set of shares sold on October 4, 2024, and the remaining on October 7, 2024. On the 4th, Green sold shares at weighted average prices of $112.62 and $113.10, while on the 7th, sales were at weighted average prices of $111.75, $112.66, and $113.35.

These sales were carried out under a 10b5-1 trading plan, which Green had previously adopted on March 15, 2024. This plan allows company insiders to set up a predetermined schedule to sell stocks at a time when they are not in possession of material non-public information, providing a defense against accusations of insider trading.

The SEC filing indicates that the shares sold by Green were held indirectly through the Jeff Green Trust, where he serves as a trustee with investment and voting control, and may be deemed to indirectly beneficially own the shares. Additionally, some shares are held by the Jeff T. Green Family Foundation, where Green has similar control.

Following these transactions, Green still holds a significant number of shares in Trade Desk, Inc., though the exact number following the sales was not disclosed in the filing.

Investors and market watchers often pay close attention to insider sales for signals about executives' confidence in their company's prospects. However, it is not uncommon for executives to sell shares for reasons that may not necessarily indicate a lack of confidence, such as diversification of assets or liquidity needs.

Trade Desk, Inc. continues to be a major player in the technology sector, specializing in services related to computer programming and data processing. Investors will be watching to see how these transactions might influence the company's stock performance in the coming weeks and months.

In other recent news, The Trade Desk's Q4 revenue guidance is anticipated to exceed market expectations according to Jefferies, a global investment banking firm. This optimism is based on the increasing popularity of biddable connected TV (CTV) advertising, with Disney reporting significant traction among major advertisers. Jefferies has also increased its price target for The Trade Desk, maintaining a Buy rating on the stock. In line with this, HSBC, Truist Securities, and Needham have also raised their stock targets for the company while maintaining a Buy rating. BofA Securities held steady with a Buy rating and a price target of $135.00, expressing confidence in the company's Q3 results. These recent developments come after The Trade Desk reported a 26% increase in Q2 sales and an improved adjusted EBITDA margin of 41%, projecting a Q3 revenue of $618 million and an expected adjusted EBITDA of around $248 million. The company's growth trajectory is further supported by the increasing influence of digital advertising, with streaming now accounting for 41.4% of total TV viewership in the U.S.

InvestingPro Insights

Trade Desk, Inc. (NASDAQ:TTD) continues to demonstrate strong financial performance, aligning with CEO Jeffrey Terry Green's recent stock transactions. According to InvestingPro data, the company boasts an impressive gross profit margin of 81.23% for the last twelve months as of Q2 2024, reflecting its operational efficiency. This high margin is particularly noteworthy in the competitive tech sector and supports the company's robust market position.

The company's revenue growth remains solid, with a 25.91% increase reported in Q2 2024 compared to the same quarter last year. This growth trajectory is complemented by an InvestingPro Tip indicating that net income is expected to grow this year, suggesting continued financial strength despite the recent insider sales.

Trade Desk's stock performance has been remarkable, with a 31.89% price return over the past six months and a year-to-date return of 59.16% as of the latest data. The stock is currently trading near its 52-week high, with a price that is 99.96% of its peak, indicating strong investor confidence.

It's worth noting that Trade Desk holds more cash than debt on its balance sheet, according to an InvestingPro Tip. This financial stability may provide reassurance to investors in light of the CEO's stock sales, suggesting that the company maintains a strong liquidity position.

For investors seeking a more comprehensive analysis, InvestingPro offers 17 additional tips for Trade Desk, providing deeper insights into the company's financial health and market position.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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