Facebook revamps Friends tab to prioritize user connections

Published 27/03/2025, 20:00
© Reuters

Investing.com -- META Platforms, the parent company of Facebook (NASDAQ:META), has announced changes to its Friends tab, aiming to enhance the user experience and make it more straightforward to connect with friends. The updated tab is now dedicated to displaying content from a user’s Facebook friends, without including any recommended content.

The Friends tab revamp is part of Facebook’s broader initiative to reintroduce some of its original features, often referred to as "OG" Facebook experiences. This initiative is in response to the platform’s evolution over the years, which has seen the introduction of features like Groups, Video, and Marketplace, but has also led to a perceived dilution of the "magic of friends."

With the updated Friends tab, Facebook aims to simplify the process of finding friends’ content on the platform. The new tab, which began rolling out in the United States and Canada on Monday, consists exclusively of content from a user’s Facebook friends.

Previously, the Friends tab was a place to view friend requests and suggestions for People You May Know. Now, it will display friends’ stories, reels, posts, birthdays, and friend requests.

Users can access the new Friends tab through the navigation bar on their home Feed, and it will also be available in the Bookmarks section of the app. This change is the first in a series of updates expected throughout the year that aim to rekindle the joy of the original Facebook experience.

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