Earnings call transcript: Forrester Research Q1 2025 reports earnings beat

Published 06/05/2025, 22:12
 Earnings call transcript: Forrester Research Q1 2025 reports earnings beat

Forrester Research Inc. (FORR) reported its first-quarter 2025 earnings, revealing an earnings per share (EPS) of $0.11, surpassing the forecasted $0.08. The company’s revenue of $89.9 million slightly missed expectations of $90.27 million. Despite the revenue miss, the stock remained stable in aftermarket trading, closing at $9.72, unchanged from the previous session. According to InvestingPro data, the company maintains strong fundamentals with an impressive gross profit margin of 57.79% and more cash than debt on its balance sheet.

Key Takeaways

  • Forrester’s EPS exceeded forecasts by 37.5%.
  • Revenue decreased by 10% year-over-year.
  • Operating expenses and headcount both decreased by 10% and 11%, respectively.
  • The company introduced new AI-focused products and services.
  • Economic uncertainty and tariffs are impacting client behavior.

Company Performance

Forrester Research experienced a challenging quarter, with a 10% decline in revenue compared to the previous year. The company faced headwinds in its research and consulting segments, which saw declines of 11% and 7%, respectively. Despite these challenges, Forrester maintained a flat client retention rate of 73% and achieved a record high in multiyear contracts, accounting for 73% of total contracts.

Financial Highlights

  • Revenue: $89.9 million, down 10% year-over-year
  • Earnings per share: $0.11, up from forecasts of $0.08
  • Net income: $2.0 million
  • Free cash flow: $26.1 million
  • Operating margin: 2.8%, down from 3.4% in the previous year

Earnings vs. Forecast

Forrester’s actual EPS of $0.11 outperformed the forecasted $0.08 by 37.5%. However, revenue fell short of the $90.27 million forecast, coming in at $89.9 million. This mixed performance reflects the company’s ability to manage costs effectively despite revenue pressures.

Market Reaction

Following the earnings announcement, Forrester’s stock price remained stable in aftermarket trading, closing at $9.72. The stock’s performance has seen significant pressure, with a 52-week range between $8.50 and $20.62, and a notable decline of 39.19% over the past six months. InvestingPro analysis suggests the stock is currently undervalued, presenting a potential opportunity for value investors. For more undervalued opportunities, visit our Most Undervalued Stocks list.

Outlook & Guidance

Forrester provided revenue guidance for 2025 between $400 million and $415 million, representing a 4-8% decline. The company expects operating margins to range between 8-9% and projects full-year EPS between $1.20 and $1.35. The guidance reflects anticipated challenges in the research, consulting, and events segments. InvestingPro subscribers can access additional insights, including 8 more exclusive ProTips and a comprehensive Pro Research Report, which provides deep-dive analysis of Forrester’s financial health, market position, and growth prospects.

Executive Commentary

CEO George Colony emphasized Forrester’s position as a leader in AI research, stating, "We are the AI research company." CFO Chris Finn highlighted the company’s focus on cost optimization, saying, "We enable clients to do more with less and optimize costs without sacrificing AI ambitions."

Risks and Challenges

  • Economic uncertainty and tariffs are affecting client spending, particularly in Asia and Europe.
  • The discrete manufacturing and retail sectors are facing significant challenges.
  • Prolonged sales cycles and difficulty in acquiring new clients, especially smaller ones.
  • The government sector remains a minor portion of contract value, limiting growth opportunities.

Q&A

During the earnings call, analysts questioned the company’s sales pipeline, which has increased by 33% per account executive, despite longer sales cycles of 10-12 days. Executives also discussed opportunities in government AI and cybersecurity sectors, as well as the challenges in expanding the client base.

Full transcript - Forrester Research Inc (FORR) Q1 2025:

Conference Operator: Good afternoon and thank you for standing by. Welcome to Forrester’s First Quarter twenty twenty five Conference Call. At this time, all participants are in a listen only mode. After the speakers’ presentation, there will be a question and answer session. Please be advised that today’s conference is being recorded.

I would now like to turn the conference over to Vice President of Corporate Development and Investor Relations, Ed Bricemaurs. Please go ahead.

Ed Bricemaurs, VP of Corporate Development and Investor Relations, Forrester Research: Thank you, and hello, everyone. Thanks for joining today’s call. Earlier this afternoon, we issued our press release for the first quarter twenty twenty five. If you need a copy, you can find one on our website in the Investors section. Here with us today to discuss our results are George Colony, Forrester’s Chief Executive Officer and Chairman and Chris Finn, Chief Financial Officer.

Kerry Johnson, our Chief Product Officer and Nate Swan, Chief Sales Officer, are also here with us for the Q and A section of the call. Before we begin, I’d like to remind you that this call will contain forward looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Words such as expects, believes, anticipates, intends, plans, estimates or similar expressions are intended to identify these forward looking statements. These statements are based on the company’s current plans and expectations and involve risks and uncertainties that could cause future activities and results of operations to be materially different from those set forth in the forward looking statements. Factors that could cause actual results to differ are discussed in our reports and filings with the Securities and Exchange Commission, and the company undertakes no obligations to publicly update any forward looking statements, whether as a result of new information, future events or otherwise.

Lastly, consistent with our previous calls, today, we’ll be discussing our performance on an unadjusted basis, which exclude items affecting comparability. While reporting on an unadjusted basis is not in accordance with GAAP, we believe that reporting numbers on this adjusted basis provides a meaningful comparison and an appropriate basis for our discussion. You can find a detailed list of items excluded from these adjusted results in our press release. And with that, I’ll hand it over to George.

George Colony, Chief Executive Officer and Chairman, Forrester Research: Good afternoon, and welcome to Forrester’s first quarter earnings call. I’ll be joined today by Chris Finn, our Chief Financial Officer, who, following my remarks, will provide an update on our financial performance in the quarter. While the company has completed the transition to Forrester decisions, its challenges persisted in the first quarter with decreases in both revenue and contract value. That said, the company showed healthy cash flow in the quarter and earnings per share and operating margin exceeded consensus. The last mile of the Forrester Decisions transition is optimizing our go to market motion to match our product platform.

The company’s sales force continues to mature its processes and methodology to reach higher level executives whom Forrester Decisions was designed to serve and expand the number of personas served within accounts. Sales activities and sales pipelines are increasing month on month, and I expect this trend to continue throughout the year, improving our performance as we progress through the quarters. Economic uncertainty emerged in the quarter, and we are planning for it to persist throughout the year. While the U. S.

Federal government makes up less than 6% of our contract value, we have had several contract cancellations associated with the Doge efforts in Washington. To date, these have been minimal, but we expect the renewals and new business in the government sector will remain tight throughout the year given the administration’s posture. Tariffs imposed by the U. S. Government are driving hesitancy on the part of buyers, something that we encountered most predominantly in our Asian and European businesses in the first quarter.

As with COVID five years ago, the lack of certainty is resulting in budget tightening, increased sourcing attention and spending pauses, especially in the most impacted vertical markets such as discrete manufacturing and retail. So how are we responding to these challenges? Late in the first quarter, we launched a new wave of research focused on helping companies manage through volatility. This stream covers a number of different personas and topics including B2C and B2B marketing, technology, cybersecurity, and the workforce. The research doubles down our traditional focus on lowering risk, optimizing spending, simplifying technology stacks, attenuating cloud costs, sharpening contract negotiations and prioritizing critical customers.

Our volatility research has been the most read in our portfolio over the last four weeks, and it is the second highest topic in guidance sessions. In the government sector, we are using the dose disruption to unlock departments that were essentially no bid, in other words, dominated by one supplier, finding new ways into these previously locked out accounts. As part of the government department reorganization plans, there has been a greater focus on AI and cybersecurity in the government, two areas of strength for Forrester. We will use these topic areas to penetrate more accounts in Washington. We continue to expand our research in artificial intelligence across all 14 of the Forrester Decision Services.

In addition to our coverage of generative AI, we’ve expanded our research in the agentic AI space, and this is a technology that will vastly change the landscape of large corporate systems over the next five years. While technology vendors are moving quickly in the space, we are now working with many of our user clients as they develop their first significant applications using generative and AgenTic. Forrester’s artificial intelligence quotient is being used by our clients to pinpoint gaps in their knowledge and expertise, which our research can fill. As I’ve talked about on previous calls, we are the only research company of scale that has built its own large language model to serve its clients, IZOLA. A key part of Forrester’s value is providing buying assistance to our clients who rely on our unbiased research to guide them to the best vendor for their applications and environment.

Unsurprisingly, finding vendors is a top use case for iZola. Nearly 40% of iZola prompts submitted by our technology client executives are questions about vendors or products in a specific market. Ezola can surface these customized answers within seconds, improving the experience for our clients and streamlining our internal operations. We continue to expand Ezola’s capabilities with the LLM now incorporating our consumer and technographics data and our WAVE evaluative research. In the first quarter, we enabled clients to use Ezola to converse with individual reports, making it quick and easy for our clients to access our frameworks and models.

Given our broad coverage of AI and the deployment of Ezola, we believe that we are now the leading AI research company. We continue to improve Forrester Decisions. We launched Expanded Access, which provides a wider breadth of content for Forrester Decisions clients. We’ve seen strong adoption among our clients. The majority of new FD bookings in Q1 were in this format.

Forrester Decisions contains extensive data drawn for our business and consumer technographic studies. In the quarter, we launched a new interactive data tool that enables clients to query survey sets by vertical markets, demographics, and geography. So to conclude, while the start of the year did not meet our plan and economics instability has presented new challenges, we are pleased to be operating with one power platform, Forrester Decisions, which we believe can help our clients through these uncertain times. Thank you for being on the call. And I’d now like to pass it off

Chris Finn, Chief Financial Officer, Forrester Research: to Chris Finn, Forrester’s Chief Financial Officer. Chris? Thanks, George, and good afternoon, everyone. Our first quarter results reflected the macroeconomic and geopolitical uncertainty in the marketplace, with our CV Research business impacted and our Consulting business showing mixed results. Despite these uneven results, we continue to manage our costs closely and delivered operating margin and EPS above consensus estimates.

Furthermore, we delivered positive free cash flow this quarter of $26,100,000 on the back of prudent cash management. Q1 saw a 7% CV decline in the quarter and based on an expected ongoing challenging operating environment, we’re now expecting CV to be flat to slightly down for the year. Although this market is challenging, we see areas of opportunity and are actively working on several initiatives to improve our performance, including ongoing retention work, focus on the user and government portions of the business and pricing and packaging augmentation of our portfolio aimed at broadening the market for our products. One retention area where we are seeing positive momentum is in multiyear contracts. We hit 73% of CV in multiyear contracts in Q1, an all time high.

For the total company, we generated $89,900,000 in revenue compared to $100,100,000 in the prior year period, which is an overall revenue decrease of 10%. As we noted on our Q4 call, we expected revenue to decline this year due to the bookings declines we experienced in 2024. The ongoing government efficiency efforts by the current administration have had a small negative impact on our first quarter results. However, our overall federal government business is less than 6% of total contract value. Therefore, anticipate that any potential future contract cancellations by the government will be a slight headwind in 02/2025.

More broadly, although we believe that economic volatility will be a constant theme throughout 02/2025, and this caused some clients to trim, spend or hold off on moving forward with projects in Q1, overall clients continue to need guidance navigating through these volatile times, and Forrester is well positioned to assist them. In terms of our revenue breakdown for the quarter, research revenues decreased 11% to the first quarter twenty twenty four, with revenue from our subscription research products down 6%, coupled with declines in our reprint and our other small and discontinued products, including FeedbackNow, which we divested last year. Client retention of 73% was flat and has remained at this level for the last three quarters. However, wallet retention was down three points to 86% from 89% in the prior quarter. Wallet retention is a combination of dollar retention and enrichment.

Dollar retention has remained at consistent levels, but enrichment dipped this quarter, reflecting the budgetary and macroeconomic factors I discussed earlier. Our consulting business posted revenues of $21,400,000 which was down 7% compared to the prior year. The Consulting product line was down this quarter, but Advisory had a strong quarter with single digit growth compared to the prior year. We expect the ongoing market uncertainty and the government cost cutting to impact the Consulting business throughout 2025. And finally, regarding our events business, revenues were insignificant this quarter and in the prior year as we did not hold any events during these periods.

Continuing down our P and L on an adjusted basis, operating expenses for the first quarter decreased by 10%, primarily driven by lower compensation and related costs. Specifically on headcount, for the first quarter, we were down 11% compared to the same period in 2024. We continue to monitor headcount, hiring and attrition very closely. Operating income decreased by 27% to $2,500,000 or 2.8% of revenue in the current quarter compared to $3,400,000 or 3.4% of revenue in the first quarter of twenty twenty four. Lower operating income and margin were primarily driven by declines in our Research and Consulting business, coupled with seasonal trends, which impact the business in Q1, including traditionally not holding events during the first quarter.

Interest expense for the quarter was $700,000 down slightly from the $800,000 in the first quarter of twenty twenty four. Finally, net income and earnings per share decreased 2821% respectively compared to Q1 of last year and net income at $2,000,000 and earnings per share $0.11 for the current quarter compared with net income of $2,800,000 and earnings per share of $0.14 in the first quarter of twenty twenty four. Looking at our capital structure, first quarter cash flow from operating activities was 26,700,000 and capital expenditures were $600,000 We did not pay down any debt nor do we repurchase any shares in the quarter. We have approximately $80,000,000 of our stock repurchase authorization intact. Our balance sheet is strong with cash at the end of the quarter of over $134,000,000 and debt of only $35,000,000 I want to take a moment to discuss the goodwill impairment charge of approximately $84,000,000 that we recorded this quarter.

This non cash charge was required solely from the fact that our stock price declined significantly during the first quarter with our market cap falling below our book value. When this occurs, the accounting guidelines require a write down of your goodwill. The charge does not in any way reflect lowered expectations from us regarding the long term future of the business. Moving on to guidance. For 2025, our guidance remains unchanged at this stage.

So let me provide some additional commentary on the outlook for the year. For 2025, we expect revenue to be 400,000,000 to $415,000,000 or down 4% to 8% versus 2024. The revenue outlook is driven by last year’s bookings decline, which hampers first half growth with better performance anticipated for the second half. Additional volatility has been added to the economy in recent months, but we continue to forecast the research, consulting and events businesses all to be a mid single digit decline for the year. We expect our operating margins to be in the range of 8% to 9% for 2025 and interest expense is expected to be $2,700,000 for the year and we are guiding to a full year tax rate of 29%.

Taking all this into account, we would expect EPS to be in the range of $1.2 to $1.35 for the full year. 2025 is proving to be a volatile year with government efficiency efforts and tariff uncertainty likely to impact all corners of the economy. However, Forrester has proved time and again that it is the ideal partner for companies navigating uncertain times. We enable clients to do more with less and optimize costs without sacrificing AI ambitions to lead businesses and teams through change with confidence and to prepare companies for whatever new risks and emerging threats come next. Thank you all for taking the time today.

And with that, I will hand the call back to George. Thank you, Chris.

George Colony, Chief Executive Officer and Chairman, Forrester Research: Before we move on to Q and A, I’d like to restate where we stand. While we had anticipated a more placid economy for the year, that has not been the case and we are ready for any eventuality. We have the right research for our clients in a time of volatility. We are the AI research company. We are looking to take advantage of the changes in the US federal government, and we continue to improve Forrester decisions.

We are on the side and by the side of our clients in these turbulent times. And this is evident in our client engagement data, as the number of advisory, guidance and inquiry sessions have increased from the fourth quarter of twenty twenty four. We remain diligent in our work of completing the last step of our transition, ensuring that our go to market system is best positioned to sell and serve our power research platform. So with that, I’ll hand the call back to the operator for questions.

Conference Operator: Thank you, sir. And I show our first question comes from the line of Andrew Nicholas from William Blair. Please go ahead.

Andrew Nicholas, Analyst, William Blair: Hi, good afternoon. Thanks for taking my question. First, I just kind of wanted to ask a little bit more about guidance. I think, George, you mentioned first quarter being a little bit below plan. Obviously, macro uncertainty is a bit more elevated versus when we last spoke.

Just kind of wondering what gives you conviction in the maintained guidance given the more, disruptive environment? And then also, and I apologize for the multi part question, but if we’re talking about what went below plan in the first quarter, was that more macro budgetary driven or is there some government headwind in that number as well?

Chris Finn, Chief Financial Officer, Forrester Research: Yeah. Hey, Andrew, this is Chris. Yeah, from a guidance perspective, the guide on revenue was fairly conservative on the bottom end in the beginning of the year, when we talked last time in the last call. So look at this juncture, it’s early in the year. There’s a lot of possible scenarios that can unfold.

We do have a little bit of favorable foreign currency. Obviously in that number, it’s about one point on our outlook based on the dollar and, know, look, we’re being more mindful of earnings, margin and cash flow. And we’re prepared to ensure costs remain in line with the top line as we move forward. So this outlook obviously isn’t a recessionary outlook. So that’s why we’re maintaining the guide.

I mean, if things do get considerably more challenging and worse with the tariff and the dose situation, obviously we would change the guide. At this juncture, I think we see some opportunity on the government side. We did have about 2,000,000 in cancellations in government so far, but like we said, it’s approximately less than 6% of our overall business. And we do see some opportunities there. We’ve identified by account where the risk is on the government side and we see about probably one and a half to 2,000,000 of additional risk in the back half.

And, we have new leadership as well on the government side, which I think they can talk to, which we’ve got some high confidence in around those relationships that have come with that new hire. I think overall on the guide, I think we are just pretty conservative down the middle right now and we’re trying to balance opportunity with risk.

Nate Swan, Chief Sales Officer, Forrester Research: Hey Andrew, it’s Nate Swan. So did hire a new leader in January. He’s doing a great job with that team. Got him very focused on building pipeline and making sure that they are working with the appropriate mission leaders within the government. We are making sure that we’re focused where we can win.

We also see opportunities across the state and local government as well to compete. While we’re not taking our eye off of the federal government because we still think there is opportunity to win there, I’ll speak to that in a minute, we are focusing on state and local business and have seen some good success so far getting on some vehicles to go through some purchase. I feel confident about that. As George mentioned in his prepared remarks, the government is focused on AI and cybersecurity, and we are really good in that space. We’re making sure that they understand our capabilities and how we talk about them.

With IZOLA as a leading force for us, the way we can help people get answers quicker is really appealing to our government contacts. We’re not out of the woods, we still have a lot to do on that space, but we believe that we have potential in the federal space, in the state and local space, and we’re actually seeing government wins around the world as well.

Andrew Nicholas, Analyst, William Blair: Great. Thank you. I appreciate the color. And then for my follow-up, again, I think George mentioned evidence of of progress with the Salesforce and reinvigoration and execution pipelines and activity increasing month over month. So I was just hoping you could spend a little bit more time there.

What are what are some areas where you’re particularly excited about maybe early signs of, of better performance, from a Salesforce organization perspective? Thank you.

Nate Swan, Chief Sales Officer, Forrester Research: Yeah, sure. I will give you three specific areas that we are working on. Our sales methodology, our FAST methodology, sales teams are really leaning in on that, so making sure that we speak the right way with our clients and internally. We’re actually doing a session with our analyst group tomorrow on that same methodology, we make sure our analysts and our salespeople are communicating the same way. Getting on the same page about how we talk about our business and opportunities, that’s one.

Number two, our pipelines on a per AE basis. Now keep in mind, we’re down slightly from an AE headcount year over year. So year over year per AE basis pipelines are up about 33% through Q1 and continue that trend in April. I’m really proud of what the sales team is doing. They are very focused on getting more meetings, more opportunities, qualifying them quickly to try and keep it to move them through the pipelines as quickly as possible.

Certainly it’s a volatile market right now and it’s taking longer to go through there, getting longer approvals, and we definitely saw a little bit more wait and see. Pipelines are improving. Then number three, really our retention life cycle activity, the activity that our customer success organization is really ramping up on, and our sales organization. Making sure that we’re talking to the senior leaders of the organizations that are buying our services, talking to them about how are they using Forrester and what value can they be expecting back. We’re really seeing the organization lean in on those areas around making sure that they’re driving retention, and I know that will pay off for the organization in the long run.

Sales methodology, pipeline improvement, and then just process improvement with our retention life cycle.

Andrew Nicholas, Analyst, William Blair: If I could squeeze one more in, Nate, because you mentioned the headcount growth the Salesforce. I mean, is is there any way for us to think about what’s what’s voluntary attrition there versus involuntary? It does look like it it ticked down a decent bit sequentially. So just wanna get a sense for for that and maybe what the headcount growth plans are plans are for the rest of year.

Nate Swan, Chief Sales Officer, Forrester Research: Sure. We have the headcount growth in our second half plan. We’re actively looking at where we can apply going into the year. Think we felt like we had a good opportunity to go with the government. We’re having to rethink how we’re adding headcount there and maybe redistribute that into other areas.

We’re looking around the globe as to where does it make sense to add headcount to the organization. We are down year over year. That is partly attrition and partly we did not backfill some territories as we were going through a reduction. Now we are feeling very confident that we got the right territory size and it’s time to start growing back. I want to emphasize, I think the sales team is doing a great job at building pipeline and they’re showing that we can create the opportunities out there.

We just need to start converting that growth pipeline.

Andrew Nicholas, Analyst, William Blair: Thank you very much.

: Thanks, Thank

Conference Operator: you. I show our next question comes from the line of Anya Soderstrom from Sidoti. Please go ahead.

Anya Soderstrom, Analyst, Sidoti: Hi, thank you for taking my question. I have addressed most of them. But see if I understand right, pipeline is expanding, but the sales cycles you see are a little bit prolonged.

Nate Swan, Chief Sales Officer, Forrester Research: That’s correct, Anya. We’re seeing about ten days longer, ten to twelve days longer in our initial view to close out deals. So not surprising, much more layers of scrutiny. We’re certainly hearing it from our account managers as well as from clients that, hey, there’s a new process in place. We weren’t aware of this process.

This just changed. Pretty rapid development in Q1 as we were going through both renewals and growth cycles. I think we’re very prepared for those conversations now. Things have changed with longtime buyers where they didn’t have a process before, now they have the process. Great.

We need to react to that and make sure that we’re on track with them and feeling pretty good about how we’re doing. We should not be getting surprised going into the remainder of the years that there’s more scrutiny and more tie offs that have to happen before contracts get signed.

Anya Soderstrom, Analyst, Sidoti: Okay, thank you. Are you still hosting the two large events in the second quarter and if so, are they shaping up?

Kerry Johnson, Chief Product Officer, Forrester Research: We do. Hi, Anya, it’s Carrie. We have our CX events, in Europe and London here coming up in a few weeks, and then we have CX North America at the end of the month in Nashville. Both are looking very good from an audience perspective, CX North America in particular. We’re seeing really good growth there in the total attendee side for the year so far.

So excited about those and excited to get those executives together.

Anya Soderstrom, Analyst, Sidoti: Okay, thank you. Also in terms of sectors, are there any specific sectors that were more challenging or is it across the board for you?

Nate Swan, Chief Sales Officer, Forrester Research: Think we’re seeing, besides the government sectors, we’re seeing challenges across the board more with certainly on the manufacturing side, a little bit on the financial services side, but I think it’s kind of equal pressure around different industries and cohorts. Retail as well.

Conference Operator: And

George Colony, Chief Executive Officer and Chairman, Forrester Research: as I said in the remarks, the biggest impact we saw in the tariffs was really in Asia. Companies there are hesitating. Asia followed closely by Europe.

Anya Soderstrom, Analyst, Sidoti: Okay, thank you. That was all for me.

: Thanks, Tanya. Appreciate it.

Conference Operator: Thank you. And I show our last question in the queue comes from the line of Vincent Colicchio from Barrington Research. Please go ahead.

Ed Bricemaurs, VP of Corporate Development and Investor Relations, Forrester Research0: Yes, most of my questions were asked already as well. Just Chris, how strong is your how does your visibility to the revenue estimate for the year at the low end compared to what it was in the year ago period?

Chris Finn, Chief Financial Officer, Forrester Research: Yeah, I think it’s strong. On the subscription side of the business, for research, that’s a very good estimate for the year. Obviously, the outlook has us with a forecast on FD, think is, like I said, right down the middle of balances our risk and opportunities, especially on the government side and across the sectors where we have seen a little bit of weakness. High-tech has been kind of our best performing vertical though overall, which is good. And so our expectations that we’re gonna watch that closely and hope that it continues to perform the way it has been.

And I think, on the consulting side, certainly we think that’s a balanced view as well. Same thing for events. So we feel pretty good about the outlook. Obviously, like I said earlier in the call, it’s not a recessionary outlook. It is a balanced view based on what we can see right now and how this expectations around where this administration is and the macroeconomic environment.

And we’re gonna continue to watch it closely. So we feel pretty good about the guide though, especially on the line.

Ed Bricemaurs, VP of Corporate Development and Investor Relations, Forrester Research0: And the client decline excuse me, the decline in total clients, is that still solely or primarily small clients? And if so, well, when do you expect that to start to grow again?

Nate Swan, Chief Sales Officer, Forrester Research: Yeah, is Vince, mostly still in the smaller clients. We certainly are seeing really good results out of our emerging tech business. It is one of our better performing business, but that is at the higher end of that market. Kind of following our strategy of greater than $50,000,000 we’re seeing better retention numbers out of that group, but it’s still churning some of those smaller vendors, some of them that had migrated over to the new product and maybe it was not a fit, it wasn’t designed to be a fit for an organization that was not growing and utilizing those services.

George Colony, Chief Executive Officer and Chairman, Forrester Research: The biggest reason for non retentions, Vince, is a mismatch. We sold to the wrong persona, the wrong product. And that’s the primary. We’re very vigilant about this now when we’re selling, making sure the decline is matched up with the priorities and matched up with the persona. But that’s the primary reason for non retention.

Nate Swan, Chief Sales Officer, Forrester Research: And single seat holders with contracts is kind of our place that we need to avoid. Want to sell people work in teams, we want to sell team solutions for them. When we get a client that only has one license, it tends to be a little more difficult. We certainly can sell through that, but it’s an area of opportunity where we can get better.

Ed Bricemaurs, VP of Corporate Development and Investor Relations, Forrester Research0: Thank you, gentlemen. I appreciate it.

: Thanks, Vince. Thanks, Russ.

Conference Operator: Thank you. That concludes our Q and A session. I would now like to turn the conference back to Chris Finn, CFO for closing remarks.

Chris Finn, Chief Financial Officer, Forrester Research: Yes. Thanks all for joining today. Any follow-up questions, please reach out to myself or Ed. We’re always here to help.

: Thank you. Thank you very much. Thank you. Thank you.

Conference Operator: Thank you. This concludes today’s conference call. Thank you for participating. You may now disconnect.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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