Bernstein maintains Netflix stock Outperform with $1,200 target

Published 12/02/2025, 15:24
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On Wednesday, Bernstein analysts, including Laurent Yoon, maintained their Outperform rating on Netflix (NASDAQ:NFLX) stock, with a price target of $1,200.00. Currently trading near its 52-week high of $1,032.85, Netflix has demonstrated remarkable strength with an 80% return over the past year. According to InvestingPro analysis, the company appears overvalued based on its Fair Value calculations. The analysts highlighted Netflix’s exploration into video podcasting as a strategic move that could enhance the company’s content library and align with its overall content strategy.

According to the analysts, while Netflix continues to have opportunities for subscriber growth, especially in international markets, there are signs of saturation in certain areas. They noted that consumer viewing time has stabilized, averaging about 60 minutes per day in recent years. Despite market concerns, Netflix maintains strong financial health with a 15.65% revenue growth and an impressive 38% return on equity. To continue its growth trajectory, Netflix is seeking ways to expand its total addressable market (TAM) and increase user engagement. For deeper insights into Netflix’s growth metrics and over 30 key financial indicators, consider accessing the comprehensive Pro Research Report available on InvestingPro.

Netflix’s recent ventures into live events and sports, including partnerships with WWE, NFL, and Formula 1, have been seen as part of this growth strategy. The potential expansion into video podcasting is viewed as a complementary addition that could strengthen Netflix’s value proposition and attract more subscribers.

The Bernstein analysts emphasized the importance of return on investment (ROI) for Netflix. They believe that by adding video podcasting to its content offerings within the existing budget, Netflix could reach a broader audience and boost engagement, ultimately driving higher revenue and profits from its content investments.

In other recent news, Netflix’s popular series ’Squid Game’ is set to premiere its third and final season on June 27. Meanwhile, the United Kingdom (TADAWUL:4280) is considering extending the BBC license fee to households using streaming services such as Netflix. In recent developments, Phillip Securities downgraded Netflix’s stock from Neutral to Reduce, despite an increased price target to $870. The firm cites strong membership growth and the success of Netflix’s advertising business as reasons for the adjustment.

On the other hand, Loop Capital Markets raised its price target for Netflix shares to $1,000, maintaining a Hold rating. The decision followed a report highlighting Netflix’s exceptional fourth-quarter performance, which saw nearly 19 million new subscribers join the service. In the same vein, Guggenheim analysts also raised their price target on Netflix shares to $1,100, reiterating a Buy rating. This followed Netflix’s impressive fourth-quarter results, which exceeded guidance across all financial metrics and reported a record 19 million net member additions for the quarter.

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