Bernstein raises Tencent Music PT to $15.50, cites growth strategy

Published 14/05/2025, 14:14
Bernstein raises Tencent Music PT to $15.50, cites growth strategy

Going forward, increasing ARPU will be a key target for Tencent (HK:0700) Music, contingent on product development and the introduction of new features. Analysts have urged management to more proactively share their plans for these developments. The company’s strategy is expected to concentrate on expanding content offerings and enhancing its marketplace. With a healthy current ratio of 1.83 and strong cash flows, TME is well-positioned to invest in growth initiatives. InvestingPro subscribers can access 8 additional key insights and a comprehensive Pro Research Report, providing deeper analysis of TME’s growth trajectory and market position among 1,400+ top US stocks. With a healthy current ratio of 1.83 and strong cash flows, TME is well-positioned to invest in growth initiatives. InvestingPro subscribers can access 8 additional key insights and a comprehensive Pro Research Report, providing deeper analysis of TME’s growth trajectory and market position among 1,400+ top US stocks.

Going forward, increasing ARPU will be a key target for Tencent Music, contingent on product development and the introduction of new features. Analysts have urged management to more proactively share their plans for these developments. The company’s strategy is expected to concentrate on expanding content offerings and enhancing its marketplace. With a healthy current ratio of 1.83 and strong cash flows, TME is well-positioned to invest in growth initiatives. InvestingPro subscribers can access 8 additional key insights and a comprehensive Pro Research Report, providing deeper analysis of TME’s growth trajectory and market position among 1,400+ top US stocks.

The company’s gross margin saw improvement, climbing to 44.1%, and net profit soared, hitting RMB 4.39 billion, bolstered by one-off gains from RMB 2.44 billion. The SVIP program remains a critical area for future growth and a focal point for investors. Management expressed confidence in the progress of the SVIP initiative, although analysts noted that more details would have been beneficial. Current estimates suggest that SVIP numbers are around 15 million, indicating a penetration rate below 15%, which may point to a slowdown in growth.

Going forward, increasing ARPU will be a key target for Tencent Music, contingent on product development and the introduction of new features. Analysts have urged management to more proactively share their plans for these developments. The company’s strategy is expected to concentrate on expanding content offerings and enhancing its marketplace.

In other recent news, Tencent Music Entertainment Group (NYSE:TME) reported a strong first quarter with revenue rising to RMB7.36 billion ($1.01 billion), surpassing analyst estimates of RMB7.27 billion. The company also saw an increase in non-IFRS diluted earnings per ADS to RMB1.37 ($0.19), beating expectations of RMB1.32. This growth was primarily driven by a 15.9% year-over-year surge in revenue from its online music services segment, particularly music subscriptions, which rose 16.6% to RMB4.22 billion ($581 million). Despite these positive results, Tencent Music’s shares dipped slightly in pre-market trading.

Analysts at Barclays (LON:BARC), Jefferies, and Morgan Stanley (NYSE:MS) have all updated their outlooks on Tencent Music. Barclays maintained its Overweight rating with a $16 price target, noting a modestly successful quarter despite a shortfall in paying subscriber growth. Jefferies raised its price target to $17, citing expectations for revenue acceleration and margin expansion by 2025. Morgan Stanley also increased its price target to $16.50, factoring in the market value of Tencent Music’s strategic investments and an updated currency exchange rate forecast. These developments reflect a general confidence among analysts in Tencent Music’s long-term growth strategy, despite near-term challenges in user growth and social entertainment revenue.

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