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Cantor Fitzgerald reiterated its Overweight rating and $200.00 price target on Wix.com (NASDAQ:WIX) despite investor concerns about the company’s fiscal year 2025 bookings guidance. According to InvestingPro data, analyst consensus remains strongly bullish with targets ranging from $168 to $250, while the company’s stock has declined nearly 27% over the past six months. The firm addressed questions that emerged following share price underperformance after Wix’s first-quarter results.
The company maintained its FY2025 bookings growth guidance of 11-13% year-over-year despite favorable foreign exchange tailwinds year-to-date. This outlook reflects a modest acceleration of approximately two percentage points in the second half of 2025 compared to first-half trends.
Cantor Fitzgerald identified three key factors that could drive Wix’s bookings growth acceleration in the second half of 2025: healthy new cohort trends as demonstrated by strong first-quarter 2025 performance, upcoming product launches expected to improve subscription conversion, and stability in transaction volume within the partner business.
The firm noted that several concerns remain about Wix’s growth outlook, including the lack of pricing tailwinds, macroeconomic uncertainties, and more challenging year-over-year comparisons. Cantor anticipates Wix will implement its next round of pricing adjustments on core subscription offerings in 2026.
Despite uncertainties surrounding the second-half 2025 growth outlook, Cantor Fitzgerald expressed confidence that Wix has multiple initiatives planned to sustain double-digit growth and margin expansion over the next two to three years. With an expected EPS of $7.72 for FY2025 and strong cash flows, Wix appears positioned for continued growth. Discover more detailed insights and 13 additional ProTips about Wix’s financial health and growth potential with a subscription to InvestingPro.
In other recent news, Wix.com reported first-quarter earnings that were in line with expectations, with free cash flow exceeding analyst predictions by 4%. The company’s total bookings grew by 12% year-over-year, slightly above expectations. Despite these positive results, analysts from several firms have adjusted their price targets for Wix.com. Baird upgraded the stock to Outperform, citing compelling product offerings, while lowering the price target to $190 from $215. Benchmark and UBS both reduced their price targets to $230, maintaining Buy ratings, with UBS highlighting ongoing macroeconomic uncertainties affecting the Business Solutions sector.
Piper Sandler also cut its target to $225, maintaining an Overweight rating, and noted concerns about a slowdown in the Partners segment’s growth. Cantor Fitzgerald kept its price target at $200, noting steady growth in the Self Create segment and the company’s commitment to innovation with new AI-powered products. Analysts have expressed concerns over foreign exchange headwinds and macroeconomic factors, but many maintain a positive outlook due to Wix.com’s fiscal year 2025 guidance and innovative product development. Additionally, Wix.com is anticipating a modest acceleration in revenue and bookings in the second half of the year, driven by new product initiatives.
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