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Investing.com - DA Davidson lowered its price target on Mattel Inc. (NASDAQ:MAT) to $25.00 from $30.00 on Wednesday while maintaining a Buy rating on the toy manufacturer’s stock. The company, currently trading at $18.82 with a P/E ratio of 11.84, appears undervalued according to InvestingPro Fair Value analysis.
The price target reduction follows Mattel’s across-the-board miss in its latest quarterly results, though the company reiterated its full-year guidance, suggesting expectations for strong holiday season performance. InvestingPro data shows 6 analysts have revised their earnings downwards for the upcoming period, though the company maintains healthy financials with a gross margin of 51.48% and annual revenue of $5.34 billion.
DA Davidson noted that strong industry growth and improving point-of-sale data indicate consumer demand hasn’t yet declined despite tariff-related price increases, which remains a positive signal for the company.
The firm highlighted retailer reordering as a key theme, explaining that retailers had delayed orders to avoid tariffs but will likely need additional inventory for the holiday shopping season.
According to DA Davidson, Mattel is well-positioned with inventory already shipped to the United States and ready to enter retailers’ supply chains, with the new price target based on a more conservative 14x multiple on the firm’s 2026 earnings per share forecast.
In other recent news, Mattel Inc . reported its third-quarter earnings for 2025, which did not meet expectations. The company announced an earnings per share (EPS) of $0.89, which was below the anticipated $1.06. Additionally, Mattel’s revenue was reported at 1.74 billion dollars, falling short of the forecasted 1.84 billion dollars. Despite these results, the company’s stock saw a rise in aftermarket trading. This increase occurred as investors appeared to be encouraged by Mattel’s strategic initiatives and future outlook. These developments highlight the market’s response to the company’s performance and plans.
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