Goldman Sachs initiates Mercedes-Benz stock with Buy rating on EV pivot

Published 24/11/2025, 09:08
Goldman Sachs initiates Mercedes-Benz stock with Buy rating on EV pivot

Investing.com - Goldman Sachs initiated coverage on Mercedes-Benz Group (OTC:DDAIF) with a Buy rating and a price target of EUR74.00, implying 31% upside potential.

The investment bank cited Mercedes-Benz’s strategic pivot toward next-generation electric vehicles as a key factor in its positive outlook, noting the company’s focus on technological innovation and cost optimization.

Goldman Sachs highlighted Mercedes-Benz’s upcoming electric vehicle launches, including the CLA EV on the Mercedes Modular Architecture platform and the GLC EV on the Mercedes-Benz Electric Architecture platform.

The MB.OS operating system will unify the digital experience across all new Mercedes-Benz vehicles, creating a consistent interface throughout the product lineup.

Goldman Sachs expressed confidence in Mercedes-Benz’s electrical powertrain technology, pointing to the AMG Vision EQXX, which has broken multiple endurance and efficiency records, with many of its technologies expected to be implemented across the broader vehicle range.

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