Guggenheim lifts Salesforce stock rating to neutral, removes target

Published 21/04/2025, 08:14
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On Monday, Guggenheim Securities adjusted its stance on Salesforce.com Inc (NYSE:CRM), upgrading the company’s stock from Sell to Neutral. The research firm’s analysts no longer set a specific price target, acknowledging that the stock’s recent decline has brought it in line with what they believe to be the company’s future prospects. Currently trading at $247.26, InvestingPro analysis suggests the stock is undervalued, with a Financial Health Score rated as GOOD, supported by impressive gross profit margins of 77.19%.

Salesforce’s rating was initially downgraded by Guggenheim on January 6, with concerns that the company would struggle to effectively monetize its Agentforce product and would have to set its fiscal year 2026 guidance significantly below market expectations. The analysts had noted that Salesforce received an overly optimistic valuation following the introduction of Agentforce during its August 28, 2024, earnings call. The stock had surged 42% by early December 2024, outpacing the IGV’s 29% increase during the same period. With a market capitalization of $237.62 billion, Salesforce remains a prominent player in the software industry. For deeper insights into Salesforce’s valuation metrics and growth potential, InvestingPro subscribers have access to over 10 additional exclusive ProTips and comprehensive financial analysis.

However, the company’s trajectory shifted when Salesforce announced executive management changes, including the departure of its Chief Operating Officer and the appointment of a new Chief Financial Officer. Additionally, Salesforce’s fiscal year 2026 guidance was set below the consensus estimates. These developments, coupled with a challenging macroeconomic environment, led to a 26% decrease in Salesforce’s stock price since the beginning of January, a steeper decline than the IGV’s 15% and the S&P 500’s 11% fall over the same time frame.

The Guggenheim analysts highlighted that despite the rating upgrade, Salesforce still faces challenges, particularly with gaining momentum for Agentforce. The analysts’ commentary suggests that while the immediate pressure on the stock may have eased, there are still hurdles ahead for the company in terms of product traction and broader market conditions. With the next earnings report due on May 28, 2025, investors can access detailed analysis and Fair Value estimates through InvestingPro’s comprehensive research reports, available for over 1,400 US stocks.

In other recent news, Salesforce has reported significant developments that investors may find noteworthy. The company announced a remarkable 20% year-over-year increase in annual recurring revenue (ARR) for its Salesforce Industries division, reaching $5.7 billion for the fiscal year 2025. This growth surpasses the overall company revenue growth of 9% for the same period. Truist Securities has maintained its Buy rating on Salesforce, with a price target of $400, reflecting confidence in the company’s growth potential through initiatives like Salesforce Industries and Agentforce. Additionally, Salesforce has raised its quarterly cash dividend by 4% to $0.42 per share, a decision that underscores its commitment to shareholder value.

Salesforce has also been active in integrating new talent, granting equity awards to employees from its recent acquisitions of Own Company and Zoomin. These awards, totaling 95,777 restricted stock units, are part of Salesforce’s strategy to incentivize long-term employee commitment. Furthermore, a Salesforce report highlights the importance of AI agents in the retail sector, with 76% of retailers planning to increase their AI investment over the next year. This report suggests that AI agents are seen as crucial for maintaining competitiveness in the industry. Overall, these developments demonstrate Salesforce’s strategic initiatives and continued focus on growth and innovation.

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