Monster Beverage stock price target raised to $75 by RBC on improving share trends

Published 10/10/2025, 11:00
Monster Beverage stock price target raised to $75 by RBC on improving share trends

Investing.com - RBC Capital has raised its price target on Monster Beverage (NASDAQ:MNST) to $75.00 from $68.00 while maintaining an Outperform rating on the energy drink maker’s stock. The company’s shares, currently trading at $69.03, are approaching their 52-week high of $69.28, having delivered an impressive 31.34% return year-to-date.

The price target increase reflects RBC’s higher estimates and observations that Monster’s market share momentum has improved sequentially in recent months. According to InvestingPro analysis, the company maintains impressive gross profit margins of 55.18% and boasts a "GREAT" financial health score, though current valuations suggest the stock may be trading above its Fair Value.

RBC believes this positive momentum can continue, driven by three key factors: enhanced revenue growth management capabilities, better leveraging of the 12-ounce can format, and developing strategies to better target female consumers—a demographic where the company has historically under-indexed.

The firm’s analysis suggests Monster’s U.S. market share trends, which have been an area of debate among investors, are showing signs of improvement following concerns addressed in RBC’s June research note titled "Can Monster Regain Share?"

Monster Beverage continues to benefit from robust category growth in the energy drink market, according to RBC’s assessment of the company’s performance.

In other recent news, Monster Beverage has reported its second-quarter 2025 earnings, surpassing analyst expectations with an earnings per share of $0.52 compared to the projected $0.48. The company’s revenue also exceeded forecasts, reaching $2.11 billion against the anticipated $2.08 billion. Following this strong performance, several financial firms have adjusted their price targets for Monster Beverage. CFRA raised its target to $65, citing robust volume growth with case volumes increasing by 17.5% in the quarter. RBC Capital increased its price target to $68, highlighting the company’s strong topline momentum and solid margins. Morgan Stanley has also raised its price target to $74, noting that Monster’s earnings per share exceeded consensus estimates by 7.2% and that gross margins were better than expected by 115 basis points. These developments indicate a positive outlook from analysts regarding Monster Beverage’s recent performance.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

Latest comments

Risk Disclosure: Trading in financial instruments and/or cryptocurrencies involves high risks including the risk of losing some, or all, of your investment amount, and may not be suitable for all investors. Prices of cryptocurrencies are extremely volatile and may be affected by external factors such as financial, regulatory or political events. Trading on margin increases the financial risks.
Before deciding to trade in financial instrument or cryptocurrencies you should be fully informed of the risks and costs associated with trading the financial markets, carefully consider your investment objectives, level of experience, and risk appetite, and seek professional advice where needed.
Fusion Media would like to remind you that the data contained in this website is not necessarily real-time nor accurate. The data and prices on the website are not necessarily provided by any market or exchange, but may be provided by market makers, and so prices may not be accurate and may differ from the actual price at any given market, meaning prices are indicative and not appropriate for trading purposes. Fusion Media and any provider of the data contained in this website will not accept liability for any loss or damage as a result of your trading, or your reliance on the information contained within this website.
It is prohibited to use, store, reproduce, display, modify, transmit or distribute the data contained in this website without the explicit prior written permission of Fusion Media and/or the data provider. All intellectual property rights are reserved by the providers and/or the exchange providing the data contained in this website.
Fusion Media may be compensated by the advertisers that appear on the website, based on your interaction with the advertisements or advertisers
© 2007-2025 - Fusion Media Limited. All Rights Reserved.