Roth/MKM initiates HF Foods stock with Buy, sets $7 target

Published 09/05/2025, 10:24
Roth/MKM initiates HF Foods stock with Buy, sets $7 target

On Friday, Roth/MKM began coverage on shares of HF Foods Group Inc (NASDAQ:HFFG), assigning a Buy rating with a price target of $7.00. Currently trading at $3.90, InvestingPro analysis indicates the stock is undervalued, with 8 key investment signals available to subscribers. The research firm highlighted HF Foods’ strategic position within the Asian-Specialty Restaurant market, a sector characterized by small, independent establishments not typically served by mainstream food distributors. The company, with its $205.68M market capitalization and $1.2B in revenue, has shown strong momentum with a 21.5% return year-to-date.

HF Foods has historically repurposed its operating cash flow towards non-operating expenses, which limited its capacity and led to stagnant revenue growth. However, with the expansion of new square footage and a refocused allocation of resources towards core business activities, the company is expected to experience growth and enhanced profitability. According to InvestingPro data, while the company faces challenges with weak gross margins of 17.08%, it maintains a healthy current ratio of 1.23, indicating sufficient liquidity to meet short-term obligations. Get deeper insights with InvestingPro’s comprehensive research report, available for over 1,400 US stocks.

The analyst from Roth/MKM remarked on the potential of HF Foods, stating that the company is "uniquely positioned to service the needs of the rapidly growing Asian-Specialty Restaurant segment." This niche market is mainly composed of smaller, independent operators that have been overlooked by larger food-service distributors, presenting a distinct opportunity for HF Foods. With earnings scheduled for May 12th, investors should note that analysts expect the company to return to profitability this year.

The firm’s optimism is further supported by recent strategic moves by HF Foods. The company has started to address previous constraints that hampered its development. With new facilities becoming operational and a shift in strategy to concentrate on essential operations, Roth/MKM anticipates a positive trajectory for HF Foods.

The research firm’s initiation of coverage with a Buy rating and a $7 price target reflects confidence in HF Foods’ direction and its capacity to capitalize on the specialized market it serves. Roth/MKM’s analysis suggests that the company’s adjustments and market positioning have set the stage for future growth and profitability.

In other recent news, HF Foods Group Inc. reported a notable earnings beat for Q4 2024, with an earnings per share (EPS) of $0.11, significantly surpassing the forecasted loss of $0.06. The company’s revenue also exceeded expectations, reaching $305.3 million, marking an 8.7% increase from the previous year. Despite a net loss of $48.1 million, primarily due to a $46.3 million goodwill impairment charge, the company’s operational performance remained strong. HF Foods is focusing on strategic investments in 2025, including infrastructure improvements and mergers and acquisitions, supported by an increased credit facility of $125 million. The company is expanding its market presence and product offerings, aiming to capitalize on opportunities in the underserved wholesale specialty food market. Strategic initiatives, such as digital transformation and centralized purchasing programs, are underway to enhance operational efficiency and margin profiles. HF Foods’ recent developments reflect its commitment to driving long-term growth and operational transformation.

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