Subaru stock upgraded to Buy at Goldman Sachs on tariff resilience

Published 24/07/2025, 17:36
Subaru stock upgraded to Buy at Goldman Sachs on tariff resilience

Investing.com - Goldman Sachs has upgraded Subaru Corp. (7270:JP) (OTC:FUJHY) from Neutral to Buy and raised its price target to JPY3,300.00 from JPY2,350.00.

The upgrade comes as Subaru demonstrates resilience against potential U.S. tariff impacts. The automaker has guided for a gross tariff impact of US$2.5 billion (approximately ¥360 billion on an operating profit basis) in FY3/26, assuming an additional 25% tariff for a total of 27.5%.

Goldman Sachs notes that Subaru’s management remains committed to achieving ¥100 billion in operating profits in FY3/26 while absorbing these tariff impacts. The company expects 75% of the tariff impact to relate to finished vehicle exports and 25% to parts.

The investment bank believes Subaru’s operating profits and free cash flow generation should improve significantly if the gross impact is halved by a 15% tariff scenario. This potential upside contributed to the firm’s more bullish outlook.

Subaru has already implemented a 4-5% price hike on May 20, leveraging its strong brand position to raise effective sales prices, which Goldman Sachs suggests could further reduce the net tariff impact on the company.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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