The Trade Desk stock price target raised to $97 by BTIG on Kokai adoption

Published 04/08/2025, 18:20
The Trade Desk stock price target raised to $97 by BTIG on Kokai adoption

Investing.com - BTIG raised its price target on The Trade Desk (NASDAQ:TTD) to $97.00 from $79.00 on Monday, while maintaining a Buy rating on the advertising technology company ahead of its earnings report. The stock, currently trading at $89.46, has shown strong momentum with analyst targets ranging from $47 to $135. According to InvestingPro data, the company maintains robust financial health with a current ratio of 1.81 and more cash than debt on its balance sheet.

The firm cited an improving setup for the second quarter and second half of 2025 based on its market research. BTIG’s analysis suggests the digital advertising market has stabilized or improved since early May.

The research note highlighted that Kokai platform adoption and improving representative engagement have driven market share gains for The Trade Desk.

BTIG included detailed feedback from its market checks in the body of its report, with abbreviated findings supporting its more optimistic outlook.

The Trade Desk is scheduled to release its earnings results on August 7, 2025, after market close. Based on InvestingPro Fair Value analysis, the stock appears to be trading near its fair value. Analysts expect earnings per share of $1.82 for fiscal year 2025.

In other recent news, The Trade Desk is set to join the S&P 500 Index, a significant development for the company as it gains inclusion among 500 leading companies in the U.S. market. Analysts have been adjusting their price targets for The Trade Desk, with Oppenheimer raising its target to $110 while maintaining an Outperform rating, citing favorable conditions for the second half of 2025. Similarly, Stifel increased its target to $95, expecting upside in the upcoming earnings report and slightly improved guidance. KeyBanc also raised its price target to $95, forecasting revenue of at least $691 million and anticipating third-quarter guidance of approximately $715 million. JMP Securities reiterated its Market Outperform rating with a $100 price target, noting challenges in the consumer packaged goods sector as a headwind for advertising growth. Despite these challenges, the firm maintains a positive outlook on The Trade Desk’s performance. These developments reflect ongoing confidence in The Trade Desk’s market position and future prospects.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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