1-800-FLOWERS.COM stock hits 52-week low at $7.05

Published 10/01/2025, 15:42
1-800-FLOWERS.COM stock hits 52-week low at $7.05

In a challenging market environment, 1-800-FLOWERS.COM, Inc. (FLWS) stock has touched a 52-week low, dipping to $7.05, with InvestingPro data showing a sharp 7.52% decline just in the past week. This price level reflects a significant downturn from the company's performance over the past year, with the stock experiencing a 1-year change of -28.34%. While investors are closely monitoring the company's ability to navigate through the headwinds that have pressured the retail sector, InvestingPro analysis reveals some positive indicators: the company maintains healthy liquidity with a current ratio of 1.44, and analysts project a return to profitability this fiscal year. The 52-week low serves as a critical point for the company, as it seeks to implement strategies to regain momentum and enhance shareholder value in the coming quarters. According to InvestingPro, which offers 7 additional key insights about FLWS in their comprehensive Pro Research Report, the company's net income is expected to grow this year, potentially signaling a turnaround opportunity.

In other recent news, 1-800-FLOWERS.COM, a gifting retailer, reported a 10% year-over-year decline in consolidated revenue for the first quarter of fiscal year 2025, attributed to shifts in wholesale orders and a dip in e-commerce performance. Despite this, the company is optimistic about an increase in sales during the holiday season, based on new initiatives such as exclusive Harry & David pop-up shops in select Macy's (NYSE:M) locations. DA Davidson has revised its price target for the company to $7.50 from the previous $7.00, maintaining a Neutral rating on the stock.

In addition, stockholders recently elected ten nominees to the company's board of directors and ratified the appointment of BDO USA, P.C. as the independent registered public accounting firm for the fiscal year ending June 29, 2025. The company is also focusing on enhancing customer experiences and leveraging artificial intelligence in customer service as part of its recent developments.

Lastly, 1-800-FLOWERS.COM maintains its full-year sales and EBITDA guidance for fiscal 2025, expecting revenue growth to be flat to mid-single digits down, with an adjusted EBITDA projected to be between $85 million and $95 million. These are the recent developments from the company as it continues to navigate the consumer spending landscape with strategic initiatives and efficient cost management.

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