1-800-Flowers.com Stock Wilts to 52-Week Low of $6.55

Published 03/03/2025, 20:16
1-800-Flowers.com Stock Wilts to 52-Week Low of $6.55

In a challenging year for 1-800-Flowers.com, the company’s stock has withered to $6.55, near its 52-week low, marking an 8.6% decline just in the past week. This latest price point marks a significant retreat from more prosperous times for the online floral and gift retailer, with revenue declining 7.8% over the last twelve months to $1.76 billion. According to InvestingPro analysis, the stock currently appears undervalued. Over the past year, the stock has seen a substantial decline of nearly 33%, with three analysts recently revising earnings expectations downward. Investors have watched with concern as the stock has steadily descended, culminating in this new low-water mark, which has become a focal point for discussions about the company’s future trajectory and the broader e-commerce sector’s health amidst a shifting economic landscape. For deeper insights into 1-800-Flowers.com’s valuation and growth prospects, access the comprehensive Pro Research Report, along with 10+ additional ProTips available on InvestingPro.

In other recent news, 1-800-FLOWERS.com reported a challenging second quarter for fiscal year 2025, with both earnings per share (EPS) and revenue missing analyst forecasts. The company posted an EPS of $1.08, falling short of the expected $1.20, and revenue of $775.5 million, below the anticipated $801.9 million. This shortfall was partly attributed to a $20 million impact from a systems issue in their food business. Consequently, the company reduced its full-year 2025 EBITDA guidance by 22%, with the revised midpoint now at $70 million. Analyst Linda Bolton Weiser from DA Davidson maintained a Neutral rating on the stock, keeping a price target of $7.50.

Additionally, 1-800-FLOWERS.com has partnered with Uber Technologies (NYSE:UBER) to enhance its delivery capabilities through Uber Direct. This collaboration aims to improve logistics for florists, particularly during peak seasons like Valentine’s Day. The integration allows florists in the BloomNet network to access additional delivery drivers, helping them manage high demand without logistical bottlenecks. The partnership is operational across over 1,000 BloomNet network shops in the U.S., reflecting a strategic effort to leverage technology for better delivery efficiency.

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