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CUPERTINO, Calif. - Apple Inc. (AAPL), currently trading at $235.93 and commanding a market capitalization of $3.54 trillion, announced the launch of its new Mac Studio, a desktop computer described as the most powerful Mac ever, equipped with the M4 Max and the newly introduced M3 Ultra chips. According to InvestingPro analysis, Apple’s stock is trading above its Fair Value, though the company maintains a "GOOD" financial health score. The device, which can be pre-ordered starting today, is set to be available from March 12.
The Mac Studio aims to cater to professional users with its high-performance capabilities and extensive connectivity options, including Thunderbolt 5. The computer features a compact design that houses a CPU capable of handling intense workloads, advanced graphics architecture, up to 512GB of unified memory, and up to 16TB of SSD storage. This product launch comes as Apple continues to demonstrate strong financial performance, with revenue reaching $395.76 billion in the last twelve months and maintaining an impressive 46.5% gross profit margin. Apple asserts that the Mac Studio offers significant performance improvements over the previous generation and a massive leap for those upgrading from older Mac models.
The M4 Max variant of the Mac Studio targets professionals like video editors and developers, boasting up to a 16-core CPU, a 40-core GPU, and a faster Neural Engine than its predecessor, the M1 Max. Apple claims that the M4 Max model can deliver up to 3.5 times the speed of the M1 Max version and up to 6.1 times the speed of the most powerful Intel-based 27-inch iMac.
On the higher end, the Mac Studio with the M3 Ultra chip is presented as the pinnacle of performance, offering nearly double the speed of the M4 Max in certain workflows. This model starts with 96GB of unified memory, upgradable to 512GB, and features an up to 32-core CPU and an 80-core GPU.
The new Thunderbolt 5 ports on the Mac Studio enable faster data transfer and connectivity for high-bandwidth accessories. Additionally, the machine can support up to eight Pro Display XDRs simultaneously.
Apple also highlighted the integration of Apple Intelligence, a system that enhances user productivity while safeguarding privacy. The Mac Studio is compatible with macOS Sequoia, which brings features like iPhone Mirroring and a new Passwords app.
In line with Apple’s environmental commitments, the Mac Studio is designed with recycled materials, including aluminum and rare earth elements, and is part of the company’s goal to be carbon neutral by 2030.
The Mac Studio is priced starting at $1,999 for the general public and $1,799 for education customers. It will be available in 28 countries and regions, including the U.S. For investors seeking deeper insights into Apple’s financial performance and growth prospects, InvestingPro offers comprehensive analysis through its Pro Research Report, featuring detailed metrics, valuation analysis, and expert insights. The platform reveals 13 additional key investment tips for Apple, along with extensive financial data and peer comparisons.
This article is based on a press release statement from Apple.
In other recent news, Apple Inc. announced the launch of its new MacBook Air, featuring the M4 chip. The laptop promises enhanced performance, up to 18 hours of battery life, and a starting price of $999, marking a reduction from its predecessor. The MacBook Air is available for pre-order and includes new features like a 12MP Center Stage camera and support for up to two external displays. Additionally, Apple introduced the Mac Studio, powered by the M4 Max and the new M3 Ultra chip, which is designed to handle intense workloads with advanced graphics and expanded connectivity. The M3 Ultra chip, Apple’s most powerful to date, offers significant CPU and GPU enhancements and supports up to 512GB of unified memory. Foxconn, a key supplier for Apple, reported a 25% revenue increase in early 2025, driven by demand for AI computing. This growth reflects a significant acceleration from the previous year’s rate, highlighting the robust demand for AI-related products. These developments showcase Apple’s ongoing innovations and its suppliers’ expanding market reach.
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