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SEATTLE - Banzai International, Inc. (NASDAQ: BNZI), a marketing technology company with a market capitalization of $11.81 million, announced today the release of CreateStudio 4.0, an advanced update of its video creation software developed by its subsidiary Vidello. According to InvestingPro analysis, the company’s stock is currently trading near its Fair Value, despite experiencing significant volatility in recent months. The latest version introduces new artificial intelligence (A.I.) capabilities aimed at simplifying video production for marketers and content creators.
CreateStudio 4.0 integrates three new A.I.-powered video builders designed to streamline the video creation process. These include the Video Sales Letter (VSL) Builder, which crafts video sales scripts from user-provided product information; the Explainer Video Builder, for quick production of animated 3D explainer videos; and the A.I. Shorts Builder, which automatically generates short videos for social media platforms.
Additional enhancements to CreateStudio include an Audio Visualizer that animates audio waveforms, drag-and-drop Call to Action (WA:ACT) scenes, an A.I. Hook Generator that produces engaging titles, and a user interface with improved navigation. The update also features an A.I. Assistant that offers tools for image generation, text and object removal, and voiceover creation, as well as the ability to publish individual scenes from projects.
Joe Davy, Founder and CEO of Banzai, expressed enthusiasm for the new software version, citing customer feedback and A.I. technology as driving forces behind the improvements. He emphasized the software’s potential to empower creators with user-friendly 3D animation tools for producing impactful online videos.
CreateStudio has been recognized as a leading product in the video maker category by Capterra and as a High Performer by G2. The app is known for its ability to produce engaging 3D character animations for various digital platforms. While the company generated revenue of $4.31 million in the last twelve months, InvestingPro data reveals challenging financial metrics, including a negative EBITDA of $12.74 million.
Vidello, the developer of CreateStudio, provides video hosting and marketing tools to assist businesses in leveraging video content for growth. Banzai, which maintains a concerning current ratio of 0.17, offers AI-enabled marketing and sales solutions to a wide range of clients, including Cisco (NASDAQ:CSCO), New York Life, and Hewlett Packard Enterprise (NYSE:HPE). For deeper insights into Banzai’s financial health and additional ProTips, consider exploring InvestingPro, which offers comprehensive analysis and real-time financial metrics.
This release is based on a press release statement and aims to present the key features and advancements of CreateStudio 4.0 without endorsing the claims made by Banzai International, Inc.
In other recent news, Banzai International, Inc. has confirmed its compliance with Nasdaq’s minimum stockholders’ equity requirement, following its acquisition of Vidello Limited. This acquisition, finalized on January 31, 2025, is expected to boost Banzai’s revenue by $6.5 million and enhance EBITDA by $2 million for the year ending December 31, 2024, on a pro-forma basis. Banzai also announced its intention to acquire Act-On Software (ETR:SOWGn) for $53.2 million, a move projected to increase its revenue by $27 million for the year ending December 31, 2025. The deal includes a mix of Banzai Class A Common Stock, Pre-Funded Warrants, and cash, with an anticipated close date in February 2025.
The acquisition of Vidello involved a payment of $2,745,031 in cash and the issuance of 898,204 shares of Banzai’s Class A common stock. Vidello’s products, such as CreateStudio and PhotoVibrance, are expected to complement Banzai’s existing AI-powered marketing tools. Additionally, Banzai issued a convertible promissory note to YA II PN, LTD. with a principal amount of $3,500,000, maturing on July 31, 2025. This series of strategic moves underscores Banzai’s commitment to expanding its marketing technology offerings and enhancing customer engagement.
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