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Investing.com -- B&M has revealed that Tjeerd Jegen will be assuming the role of CEO from interim CEO Mike Schmidt on June 16, 2025. The announcement highlights Jegen’s extensive international retail experience, gained from leadership roles at prominent companies such as Ahold Delhaize, Metro, Tesco (OTC:TSCDY), Woolworths, HEMA, and Takko Fashion over a span of 25 years.
B&M’s Chair, Tiffany Hall, praised Jegen for his strategic insight, focus on the customer, and a proven track record of driving growth and transformation. These qualities, according to Hall, made him the standout candidate for the position.
Prior to his appointment at B&M, Jegen served for six years as the CEO of Dutch value retailer HEMA, a role he concluded in 2021. His resume also includes relatively short tenures in food retail, including four years at Woolworths, two years at Tesco, and two years at Metro.
The financial services company Jefferies acknowledged Jegen’s intriguing career trajectory. They noted his broad and relevant experience and expressed anticipation for his assessment of the challenges B&M has encountered over the previous year.
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