BofA maintains buy rating on Apple shares, cites App Store growth

Published 07/08/2024, 15:20
© Reuters

On Wednesday, BofA Securities expressed a positive outlook on shares of Apple Inc. (NASDAQ:AAPL), maintaining a Buy rating and a $256.00 price target for the tech giant's shares. The optimism stems from the latest SensorTower data indicating a significant increase in App Store revenues and downloads.

According to the data, App Store revenues in the fourth fiscal quarter, after 36 days, climbed to $3.0 billion, marking a year-over-year increase of 12%. This revenue growth was accompanied by a 5.2% year-over-year rise in total downloads for iPhone and iPad, which reached 3.5 billion during the same timeframe.

The firm also highlighted the App Store's performance in July, where revenues saw an 11% year-over-year rise globally, with the same percentage increase observed in the Chinese market. The fourth fiscal quarter also witnessed a 6.2% year-over-year increase in App Store dollars per download.

BofA Securities underscored the potential for consensus estimates to be revised upwards, taking into account the multi-year iPhone upgrade cycle, tailwinds to gross margins, and Apple's strong cash flow situation. The firm's reiteration of the Buy rating reflects confidence in Apple's continued financial performance, particularly within its services division, as indicated by the App Store's robust growth.

In other recent news, Apple Inc. faces potential financial implications due to a recent U.S. judge's ruling against Google (NASDAQ:GOOGL). The ruling, which deemed Google's search engine operations as an illegal monopoly, casts doubts on Google's deal with Apple, a significant revenue stream for the tech company.

This agreement, valued at $20 billion annually, could be terminated to avoid antitrust actions, as suggested by Wall Street analysts. If dissolved, Apple could experience a 4-6% reduction in profits, according to Morgan Stanley analysts.

In addition, Evercore ISI analysts suggest that the judge's most likely decision would require Google to cease payments for default placement or mandate companies like Apple to enable users to actively choose their search engine. Meanwhile, Apple has been exploring alternatives, such as Microsoft (NASDAQ:MSFT) Bing or a new search product powered by OpenAI, to potentially offset the impact of any changes to its agreement with Google.

In the light of these recent developments, Apple is also enhancing its Siri virtual assistant with advanced AI technology and integrating OpenAI's ChatGPT chatbot into its devices. Despite these strategic moves, analysts from Emarketer view the current situation as a temporary hurdle for Apple.

InvestingPro Insights

In light of BofA Securities' optimistic view on Apple Inc. (NASDAQ:AAPL), recent data from InvestingPro complements the bullish sentiment. Apple's management has been actively repurchasing shares, demonstrating confidence in the company's value (InvestingPro Tip). Additionally, Apple has a track record of raising its dividend, having done so for 12 consecutive years, which may appeal to income-focused investors (InvestingPro Tip).

From a financial standpoint, Apple boasts a substantial market capitalization of approximately $3.21 trillion USD, reflecting its dominant market position. The company's P/E ratio stands at a notable 31.44, suggesting a premium valuation that investors are willing to pay for its earnings.

Although the P/E ratio adjusted for the last twelve months as of Q3 2024 is slightly lower at 30.9, it still indicates high expectations from the market. Moreover, Apple's revenue growth for the same period is 0.43%, which, while modest, underscores the company's stability in generating income (InvestingPro Data).

For investors seeking additional insights, there are 17 more InvestingPro Tips available, which provide deeper analysis into Apple's financial health and market performance. These tips include assessments of earnings revisions, volatility, industry standing, and debt levels, among other metrics, to help investors make more informed decisions.

Overall, the InvestingPro data and tips further substantiate the positive outlook on Apple, aligning with the sentiments expressed by BofA Securities regarding the company's revenue growth and strong financial positioning.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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