Booking Holdings stock hits all-time high at 5800.11 USD

Published 07/07/2025, 20:52
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Booking Holdings (NASDAQ:BKNG) Inc. stock reached an all-time high, closing at 5800.11 USD, marking a significant milestone for the company. With a market capitalization of $188.5 billion and an "GREAT" financial health score according to InvestingPro, the company maintains a strong market position. This new peak reflects a remarkable 45.48% increase over the past year, highlighting the company’s robust growth and investor confidence. The stock’s performance has been impressive, supported by exceptional gross profit margins of 86.6% and a perfect Piotroski Score of 9. Based on InvestingPro’s Fair Value analysis, the stock appears slightly overvalued at current levels, though analyst targets range from $4,440 to $6,255. As the company continues to expand its global footprint, investors remain optimistic about its future prospects. InvestingPro subscribers can access 11 additional exclusive insights and a comprehensive Pro Research Report for deeper analysis of BKNG’s market position and growth potential.

In other recent news, Booking Holdings has been the subject of multiple analyst evaluations and strategic developments. BTIG has raised its price target for Booking Holdings to $6,250, maintaining a Buy rating, following an increase in reservation volumes and expectations of surpassing second-quarter guidance. This optimistic outlook is supported by an upward revision in earnings per share forecasts, now projected at $220 for the current year. Similarly, JPMorgan has increased its price target to $6,000, maintaining an Overweight rating, citing the company’s strong position in the online travel sector and potential for market share growth. Tigress Financial has also raised its price target to $6,100, upholding a Strong Buy rating, and highlighted Booking Holdings’ advancements in artificial intelligence as a key factor in enhancing sales growth and operational efficiency.

Piper Sandler, however, maintains a Neutral rating, acknowledging the company’s solid execution and end-market exposure compared to industry peers. In terms of strategic partnerships, Booking Holdings has extended its flight partnership with Etraveli Group for another eight years, aiming to enhance global flight booking capabilities across 57 countries. This extension underscores Booking Holdings’ focus on strengthening its position in the flight booking sector. These recent developments reflect a mixture of optimism and caution among analysts regarding Booking Holdings’ financial performance and strategic positioning within the travel industry.

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